Guilin SEO training: Keyword rankings are always not on the homepage, these SEO optimization skills need to be mastered

For webmasters, keyword ranking is our goal of online promotion. Only when the website has more keywords ranked on the homepage can it bring more user traffic to the website. However, the website keyword ranking cannot be on the homepage, which is an optimization problem faced by many SEOers. How to improve website ranking?

1. Article title optimization

The article title is the first element that customers see. If the article click-through rate is not high, it means that the article title is not attractive. In this way, no one will see it even if the content is well written. You can refer to how the titles of articles with high click rates on the Internet are written.

Article title optimization tips

1. The title should be combined with the needs of the website and cannot deviate;

2. Add the core issues that everyone is concerned about in the title;

3. Expand long-tail words and combine them with the website's own situation;

2. Frequency of keyword occurrence

In order to increase keywords and improve keyword density, many SEO personnel maliciously pile up keywords, resulting in incoherent sentences. It seriously affects the user's reading experience and has a high bounce rate, which search engines don't like very much. So just go with the flow when writing your article.

Keyword frequency

3. Keyword Position

1. The title contains keywords;

2. The key words appear in the first sentence of the first paragraph;

3. Keywords must appear at the end;

4. The middle part appears 3-5 times;

5. Article images must contain keywords in the ALT tag;

4. Bold keywords

Bold the keywords to remind search engines that they are key keywords. It is not necessary to bold the keywords every time they appear. This is not necessary. Instead, it will lead to suspicion of over-optimization. Just remember to bold the keywords the first time they appear.

seo optimization promotion

In summary, these are some tips for optimization and promotion. In fact, there is no fixed optimization model for keyword ranking. Different people have different understandings of SEO, so the methods of SEO promotion are also very different. However, being able to rank the website's keywords stably on the homepage is a good optimization method.