Changning SEO training: How to do SEO optimization for your website

Optimization is a long-term thing, not a whim. If you want website optimization to be effective, you must remember to build all the optimization foundations before building the website, so that later optimization will avoid many problems. Today we will talk about how to optimize your website more effectively than others.

How to optimize website more effectively than others

1. Keyword analysis

The editor believes that when building a website, it is not just about making the website at the beginning, but you must first have an idea, which is actually the keyword positioning of a website. Of course, this positioning must be considered from multiple angles, and conclusions must be drawn based on your products, and a lot of vocabulary analysis, competitor analysis, and keyword layout must be conducted, etc.

2. Website structure analysis

The purpose of building a website is to allow Baidu spiders to crawl it. Of course, your website must have a structure that suits it, and you must understand website design. The language of the website should preferably be DIV+CSS style. General websites need to implement a directory structure.

3. Comprehensive analysis after the website is built

After a website is built, we must first fill it with articles and content. Since the website has just been established, we must not allow dead links to appear on the website. We must update articles regularly and quickly, and slowly use webmaster tools to analyze the website and submit it to major search engines for inclusion.

4. Comprehensive optimization of website pages and directories

We all know that search engines like original articles, and your website should be updated frequently. As an SEO optimizer, you must learn how to better allow search engines such as Baidu to include your website. Better and more reasonable to do the internal connection of the website.

5. Website external link construction

When your website optimization is almost done, that is, the inclusion has a good development progress, then you must try to make external links, build more high-quality friendly links, and find a good platform to make external links. In fact, nowadays, the role of external links is getting smaller and smaller.

6. Comprehensive search engine ranking optimization

The ultimate goal of a website is to have traffic and conversions and to achieve our ultimate goal. No matter what industry it is, the ultimate goal is to bring profits. So before there is traffic, there must be ranking first, and the ranking will only be there with your weight. So when the website is developing healthily, you must use your SEO technology to optimize the website keywords and homepage.

7. Analysis of website traffic

Traffic analysis is to help us determine where to focus our efforts for the next step, and by analyzing the traffic brought by the website, we can come up with many strategies. Optimization is a flexible and changeable job, and we must keep up with the changes in search engines.

What we need is not only our website optimization technology, but also to accumulate more experience, and then we should communicate more with everyone. Only in this way can the optimization work be done better than others.