[Pure practical information] Are you still worried about lack of inspiration? Click me, click me...

Many people encounter times when they can’t think of a solution, but why are there always some people who can complete their work calmly and unhurriedly? Is there always someone who can quickly come up with a design plan when a customer makes a request? The trick is daily accumulation and divergent thinking. Creativity can be learned as long as you are not lazy.

1. Divergent

This method is called science fiction training, and its basic formula is: What if...? You can also train your creativity by thinking of some “what if?” questions yourself.

The principle of this training method is: when there is an impossible hypothesis, people can break through common sense, conventions, and common sense, and have some extraordinary ideas!

Imagine if God was a girl, what would happen?

2. Association

I think thinking before watching a movie is an interesting creative training method. The specific method is: find a movie you have not seen, it can be a movie you have heard of its name, you can also learn about its director and related reports, and then based on the information you have, write down your guess about the movie. Finally, compare your own guess with the movie to see whose idea is better. After watching the movie, you can also ask questions to your friends about some very detailed questions in the pictures and see how much you can remember. Every movie can be trained and reviewed in this way, so why do this?

First, we need details, because details are the material of creativity. Moreover, details are often provided by pictorial thinking rather than textual thinking. Therefore, doing this can continuously train your thinking and memory abilities regarding images, accumulating raw materials for creativity, so that when creativity comes, you will have an endless supply of materials!

The advantage of this creative training method is that it makes use of stories that have already been created by others. We can first make guesses and then compare them to discover our own shortcomings and continuously improve and enhance ourselves.

3. Commonality

The basic idea is to try to find something in common between two unrelated things.

Step 1: Spend 10 minutes to find out what the cup and the fly have in common;

Step 2: Spend 10 minutes finding some useful or interesting combinations for the cup and the fly.

The more answers you have, the better, and they can be a little absurd. To ensure the fluency of your thinking, just write down everything you think of. The similarities between cups and flies may seem a little confusing at first glance, but once you get used to this type of question, you will find that they are not difficult. For example, they are both open, naked, often appear on the dining table, and would be unpleasant if they landed on your head...

After doing this training, you can find many things to practice on your own.

4. Words

The essence of language is incest. In other words, you have to constantly create new combinations of words to achieve unexpected results. For example, you found these two words: "eggplant" and "love". So what kind of sentences would you create for them?

Dongdong Qiang’s book “As the Saying” is mostly clever jokes. Although they are all available online, you can use them as a reference if you are writing a humorous advertisement. The book is full of Dongdongqiang-style witty sayings, many of which have been circulating on the Internet for a long time. It was discovered that Dongdong Gun’s common method is to tamper with idiomatic expressions. like:

I came from the Tang Dynasty in the East, and went to the West to pray to Buddha and ask for marriage.

I'm a bitch, you laugh

You and I are both annoying, left in this world

Sorry, the user you dialed is married

After such tampering, the meaning of the words has really been renewed, inadvertently reflecting the true other side of things. Let's try to modify the idiom. Please find ten idioms and modify them one by one. Rules: The sentences may not make sense, but the purpose is to attract attention.

5. Perspective

Although you can’t perform 72 transformations, you can imagine yourself, put yourself in different roles, and experience new ideas from different perspectives. Some people say that creativity is all about learning to switch perspectives and combining old elements in new ways. It sounds simple in theory, but it is not easy to do. The difficulty is that those elements are not easy to discover. So in order to switch perspectives and combine elements, you need to store certain materials in your brain so that you won’t be at a loss when you really come up with creative ideas. For example, try "Animal View". Animal perspective means observing something through the eyes of different animals.

Although it is not easy, it can be trained. Find any problem that needs to be solved and then make a long list of various philosophers, novelists, poets, directors, actors, cartoon characters, teachers, civil servants, lawyers, etc. Then write down each character's opinion on this issue. You will find that because everyone's point of view is completely different, everyone's opinion is very interesting. Just like the stones floating everywhere in a flowing river, they have different edges and lusters. The game is full of endless open possibilities from the very beginning.

6. Sensory

Find a piece of pure music you have never heard of - such as a work by Bach or Paganini, or a song called "Off the Strings" is also good - please write down the scene you imagine while listening to the music, try to put aside some existing ideas, and just find the feeling in the music.

Music, how to express this sound with words? What kind of imagination does it bring to you? Is there something subtle and wonderful hidden in it? That’s the beauty of this creative training method. Dual sense linkage means combining two senses to conduct experiments.

We selected ten from all the senses, namely: vision, hearing, touch, smell, taste, intuition, temperature, pain, sense of space, and sense of emotion, collectively referred to as the "Ten Senses".

Now, pick any one of the first five and combine it with any of the last five to describe the phenomenon of "time":

Vision Intuition

Hearing Temperature sense

Touch Pain

Smell Sense of Space

Taste Emotion

For example, you chose "hearing" first and "spatial sense" later.

So, please listen carefully, what is the spatial sense of time like? Or what kind of sound does the spatial sense of time have?

7. Analysis

Can wild and imaginative ideas be analyzed rationally? sure!

5W1H is an analytical method. 5W stands for What, Who, Why, When, and Where, and 1H stands for How. 5W1H means raising questions and thinking about these six aspects: cause (why), object (what), place (where), time (when), people (who), and method (what method). 5W1H is a way of thinking, and it can also be said to be a creative technique.

I don’t know if you have ever played the 5W1H jar game, which is to find six bottles and ask everyone to write one of the numbers “He Liu” and put it in the designated jar. Then take a piece of paper from each jar and put them together to form a sentence. like:

When Who Where How What Why

Because everyone writes something different and they are put together randomly, it will be very interesting. (There is also a simple version of this game that only uses characters, places, and events.) The key point of the game is for everyone to use their imagination to make each of these six elements more interesting. It's even more bizarre when put together.

In addition, this training method is actually an important creative method. I remember Wang Yixing said: When creating a film or TV program, you only need to change one of the time, place, and characters, and that's creativity.

8. Visual

As a creative person, visual sense is crucial. If you are given an O, a T, and an X, what graphics would you think of? I suggest you print out these pictures and practice.

Among these creative methods, some are quoted from others, and many are designed by myself. Compared with other creative training, the method you design yourself may be more suitable for your actual situation and the gains may be relatively greater. I hope everyone will practice more often, summarize more methods that suit them, and gain endless creativity from them.