A must-have for operations, promotion and marketing: a complete list of the latest hot topics in March 2018!

The 2018 Spring Festival holiday has ended, and the short February is almost over. The editors have embarked on a new journey of chasing hot spots. In addition to the Lantern Festival, what other hot spots are there to enjoy in March?

The editor has already sorted it out for everyone. It is recommended to pick two and play them once in the first and second half of the month.

Hot recommendations in early March

It is appropriate to send blessings and attach an electronic or physical discount calendar to let customers know about the promotional activities throughout the year. The Lantern Festival also means reunion, so you can use the topic of glutinous rice balls VS Lantern Festival to do a wave of promotions or activities to increase brand awareness.

With the help of National Ear Care Day, you can promote headphones, buy one and get one free, or you can participate in a lucky draw by purchasing products on the same day, and you can choose your own brand of headphones.

It is advisable to create Lei Feng Day. You can participate on Weibo, tell about your good deeds and @ the brand official Weibo. If you are successfully selected, you can get a prize. The prize is self-determined, preferably your own product, or you can get VIP membership, etc.

If you want to hold a big promotion for Girls' Day, you can do it on March 7th to avoid competition on March 8th. The topic must be novel, and you can capture the male perspective and carry out gift-giving activities.

Highlight the importance of female customers, analyze women's favorite dishes and discount forms through the membership system, innovate activity formats, increase the sense of participation of the female group, and use selfies, live broadcasts and other methods to improve store brand awareness.

Recommended activities in mid-March

Valentine's Day has always been an IP war, which is suitable for most brands. You can set up a program to give away white chocolate or roses when you make a purchase in the store, or you can set up point redemption. Anyone who comes to the store today and takes a photo with his/her boyfriend/girlfriend and uploads it to WeChat Moments can enjoy a 20% discount and other activities to promote your brand.

Every year’s 3.15 Gala is full of complaints, and these complaints will become hot topics in a short period of time. This is when the importance of crisis public relations is reflected. You can learn from other brands’ posters, copywriting , h5, etc.

Recommended activities in late March

You can refer to other brands’ posters, H5, copywriting, etc.

Simulate Alipay's tree planting , and you can receive rewards if the planting is successful, or the brand can donate a tree to increase brand awareness.

The above is the marketing node for March that I have prepared for you. I hope it will be helpful to you.

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Product promotion services: APP promotion services, advertising platform, Longyou Games