One month has passed in 2018. We often say: Once you enter the operation , it is like entering a deep sea, and moral integrity becomes a thing of the past. Today, the editor has prepared 30 high-quality cases from 15 industries for you. We hope that they can help you with your future advertising design and creative thinking, so that everyone can give full play to their creative ideas in daily advertising . Industry: Real estate - real estate agency Specifications: 1280*720 Traffic distribution : mobile platform CTR is higher than the same industry: 78% Industry: E-commerce platform-comprehensive e-commerce Specification: 640*100 Traffic distribution: mobile platform CTR is higher than the same industry: 88% Industry: E-commerce platform-comprehensive e-commerce Specification: 640*100 Traffic distribution: mobile platform CTR is higher than the same industry: 84% Industry: E-commerce platform-comprehensive e-commerce Specifications: 1280*720 Traffic distribution: mobile platform CTR higher than peers: 114% Industry: E-commerce platform-comprehensive e-commerce Specifications: 1280*720 Traffic distribution: mobile platform CTR is higher than the same industry: 100% Industry: Home Furnishing Materials Specifications: 1280*720 Traffic distribution: mobile platform CTR higher than the same industry: 60% Industry: Finance - Third-party payment Specifications: 1280*720 Traffic distribution: mobile platform CTR is higher than the same industry: 72% Industry: Finance-p2p online lending platform Specifications: 1280*720 Traffic distribution: mobile platform CTR is higher than the same industry: 84% Industry: Finance - Banking/Banking Services Specifications: 1280*720 Traffic distribution: mobile platform CTR is higher than the same industry: 87% Industry: Transportation-Vehicle Trading Specifications: 582*166 Traffic distribution: WeChat CTR is higher than the same industry: 73% Industry: Transportation-Vehicle Trading Specifications: 582*166 Traffic distribution: WeChat CTR is higher than the same industry: 121% Industry: Education - Non-academic Education Institutions Specifications: 1280*720 Traffic distribution: mobile platform CTR is higher than the same industry: 61% Industry: Digital home appliances - computers and peripherals Specifications: 582*166 Traffic distribution: WeChat CTR higher than peers: 59% Industry: Culture and entertainment-animation and game peripherals/board games Specifications: 640*330 Traffic distribution: mobile platform CTR higher than peers: 124% Industry: Network Tools Specification: 640*100 Traffic distribution: mobile platform CTR is higher than the same industry: 124% Industry: Network Tools - Live Broadcasting Specifications: 1280*720 Traffic distribution: mobile platform CTR higher than the same industry: 105% Industry: Network Tools-Video Music Reading Specifications: 1280*720 Traffic distribution: mobile platform Industry: Website Portal-News Portal Information Community Specification: 640*100 Traffic distribution: mobile platform CTR is higher than the same industry: 140% Industry: Marketing/Advertising/Packaging-Advertising Packaging Specification: 300*80 Traffic distribution: Tencent CTR is higher than the same industry: 175% Industry: Gaming Specifications: 1280*720 Traffic distribution: mobile platform CTR is higher than the same industry: 95% Industry: Games - Role Playing Specifications: 1280*720 Traffic distribution: mobile platform CTR higher than the same industry: 156% Industry: Gaming Specifications: 640*360 Traffic distribution: mobile platform Industry: Tourism-Travel OTA Comprehensive Platform Specification: 640*100 Traffic distribution: mobile platform CTR higher than the same industry: 156% Industry: Tourism - Travel Agency Traffic distribution: WeChat Industry: Lifestyle Services-Leisure and Entertainment Specifications: 1280*720 Traffic distribution: mobile platform CTR is higher than the same industry: 81% Industry: Lifestyle Services-Leisure and Entertainment Specifications: 1280*720 Traffic distribution: mobile platform CTR is higher than the same industry: 73% Industry: Life Services-Life Peripherals Traffic distribution: WeChat Industry: Lifestyle Services - Photography and Videography Traffic distribution: WeChat Industry: Wedding Services-Wedding Photography Traffic distribution: WeChat Industry: Wedding Services-Wedding Photography Traffic distribution: WeChat Let’s talk seriously about how to make information flow advertising effective? Information flow advertising is the new favorite of Internet advertising , but since it is advertising investment, it is not to follow the trend, but to achieve good returns and results; the difficulty of pursuing high ROI for information flow advertising is much higher than that for search advertising . Therefore, advertising is not such a simple matter. Now Xiao Xingxing will share with you how the complete information flow advertising is carried out. (Simple closed-loop flow chart) Through the display of the above picture, do you have a picture or scene in your mind? Is it familiar? In the subsequent tweets, I will introduce each step to you in detail, from market research/analysis of competitors ➙ familiarity with media channels ➙ building a clear advertising account ➙ updating/advertising picture design ➙ account optimization techniques ➙ account data analysis and other contents. The author of this article @星星 is compiled and published by (Qinggua Media). Please indicate the author information and source when reprinting! Product promotion services: APP promotion services Advertising platform Longyou Century |
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