Baidu information flow promotion, telephone consultation advertising style!

Telephone consultation style

【Bidding Advertising】

1. Three-picture style - telephone consultation style

Display style:

Rendering location:

Bidding Ads: Baidu APP-Listing Page

Material requirements:

• User avatar: 120px*120px, within 1024kb, jpg/jpeg/png format

• Creative name: within 60 characters

• Creative title: within 60 characters

• Brand name: within 16 characters

•Select image: size 370px*245px, size within 100kb, jpg/jpeg/png format

•Other requirements: 1. Button text: 2-4 Chinese characters, such as “Telephone consultation”.

2. Phone number: supports numbers and separators "-", for example: 1353442****; 400-800-****

2. Large picture style - telephone consultation style

Display style:

Rendering location:

Bidding Ads: Baidu APP-Listing Page

Material requirements:

• User avatar: 120px*120px, within 1024kb, jpg/jpeg/png format

• Creative name: within 60 characters

• Creative title: within 24 characters

• Brand name: within 16 characters

• Select image: size 1140px*640px, size within 500kb, jpg/jpeg/png format

•Other requirements: 1. Button text: 2-4 Chinese characters, such as “Telephone consultation”.

2. Phone number: supports numbers and separators "-", for example: 1353442****; 400-800-****

3. Supported number segments: mobile phone/landline/400

【Contract Advertising】

Feed three-picture phone component

Display style:

Rendering location:

Contract Advertising: Baidu-APP-Listing Page

Material requirements:

Title text: 8-35 Chinese characters (16-70 characters)

3 pictures: size 378px*252px, less than 100kb, jpg/jpeg/png format

Brand name: 2-6 Chinese characters (4-12 characters)

Description requirements: Introduction description: 2-12 Chinese characters (4-24 characters)

Landing page connection: http connection

a. The feed landing page is not allowed to contain a call-up function;

b. The landing page allows downloads (download banner prompt type), but the entire page is not allowed to have only a download button or download function.

Other requirements: 1. Button text: 2-4 Chinese characters, such as "Telephone consultation"

2. Phone number: supports numbers and separators "-", for example: 1353442****; 400-800-****

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