Bilibili sideline money-making project, attracting traffic and selling virtual products for 50-300 yuan a day

A netizen said that the salary is too low. Is there any side job that can make some money? The requirements are not high, just making 50 yuan a day is enough

First of all, I want to say that there is no project that can make money easily. It takes time and effort. Those who want to make money easily and quickly are mostly reduced to leeks.

Back to sideline

Three common ways to make money on the Internet: selling products, selling services, and selling advertising

Selling products can be divided into physical products and virtual products. Newbies can start with virtual products, without the tedious process of purchasing and shipping, and can sell unlimited times at low cost.

It is quite easy to make a few dozen yuan a day by selling virtual products. It is just a matter of one order. As the traffic accumulates, there will be more and more orders, and you will make more and more money.

There are many virtual products: PS tutorials, Douyin tutorials, self-media tutorials, writing tutorials, CAD tutorials, singing tutorials, certification tutorials...

Demand is everywhere, and corresponding tutorials are everywhere. You can make money by selling them.

How to sell is the key?

If you have interested customers, you don’t have to worry about selling. Today, I will share how to sell virtual products on Bilibili, 50-300 yuan a day

What is Bilibili?

Bilibili, also known as Station B, is a platform that focuses on animation, two-dimensional, cosplay and other bullet screen videos. It is loved by young people. It can be said to be one of the most popular platforms for young people. It is a cultural community and video platform where young people gather.

According to reports, the unaudited financial report for the third quarter ending September 30, 2021 showed that Bilibili had an average of 267 million monthly active users and 72 million daily active users, a year-on-year increase of 35%; the average monthly paying users reached 24 million, a year-on-year increase of 59%; the annual retention rate of formal members exceeded 80%.

The average daily video playback volume reached 2.3 billion times, and the average daily usage time of users reached 88 minutes, setting a record high

Bilibili sideline money-making project, attracting traffic and selling virtual products for 50-300 yuan a day

About 85% of the users on Bilibili are young users under the age of 35, and the ratio of men to women is basically 1:1, which shows that it is a universal platform. These people have huge consumption potential and growth potential.

I say so much to tell you that such a treasure platform with huge growth potential and huge traffic contains huge wealth. We only need to share a small part to make a living.

Now let’s get into the practical part: how can we use Bilibili to attract traffic and sell virtual products?

1. Register an account

Just register with your mobile phone number. Newly registered accounts need to answer questions to become official. You can go to Taobao to find someone to answer for you or find the answers on Baidu to take the test yourself.

Please improve your profile picture, nickname, etc. and avoid any advertisements.

2. Account maintenance

The platform has an observation period, during which time it simulates normal users watching some videos, posting comments, and liking and commenting.

Watch the type of video that suits the type of virtual product you are selling; for example, if you want to sell PS tutorials , watch some PS videos; if you want to sell CAD tutorials, watch some CAD videos...

During the account maintenance period, you can post 1-2 videos in the same field every day, mainly video sharing, and the account maintenance period is about 3-7 days.

3. Video Recording

The most popular feature of B station is real-life appearances

It is not difficult to shoot this kind of video. Just prepare a mobile phone stand and a background cloth. You can search for mobile phone stands and background cloth on Taobao and buy them for just a few dozen yuan.

You can use your mobile phone to take a selfie. Remember to shoot the video horizontally, because Bilibili is not Tik Tok or Kuaishou.

You can use the microphone built into your phone to record. If you want better recording, buy a wired headset, which costs less than 100 yuan on Taobao. The recorded sound will be more impressive.

If you don't want to appear in person, you can also use a computer to record PPT or mind map presentations, and then give lectures or explanations. To produce this kind of video content, you can buy a Dianji Mifeng Technology Brain Microphone.

Computer video recording software: EV screen recorder, Camtasia Studio...

The mobile version can use the one-click video generation function provided by Jianying

4. Upload your submission

The video is ready, the next step is to upload it to Station B

Bilibili sideline money-making project, attracting traffic and selling virtual products for 50-300 yuan a day

The video title should contain keywords containing search traffic, so as to obtain more search traffic. I have previously shared how to mine keywords

Keyword search, stable and rich traffic (click on the blue words to review)

For example, if I sell PS tutorials, I can give it a title like this

PS cutout tutorial, 3 hours for beginners

Bilibili sideline money-making project, attracting traffic and selling virtual products for 50-300 yuan a day

PS cutout tutorial is a keyword with search traffic

Bilibili sideline money-making project, attracting traffic and selling virtual products for 50-300 yuan a day

The "3-hour quick guide for beginners" in the title is used to attract users to click on the video.

The next step is to choose a good-looking cover. The title and cover are the key factors that determine whether users click on the video.

In addition, both the tag and the description should contain keywords, which is more conducive to the ranking of the video.

5. Traffic diversion from Station B

Our ultimate goal is to attract potential customers to WeChat to sell virtual products and close deals.

Common ways to attract traffic to B station include bullet screen traffic, comment traffic, profile traffic, video traffic, and private message traffic.

Focus on sharing 3 drainage methods

Drainage method 1

Video sharing + introduction to attract traffic

Bilibili sideline money-making project, attracting traffic and selling virtual products for 50-300 yuan a day

The video is mainly for sharing knowledge, and there should be no advertisements in the video. Leave your WeChat ID in the introduction. This method can achieve long-term passive traffic generation, but the disadvantage is that it takes a long time to take effect.

Drainage method 2

Video sharing + comment traffic

Bilibili sideline money-making project, attracting traffic and selling virtual products for 50-300 yuan a day

The video should also focus on sharing knowledge. Do not include advertisements in the video. Leave WeChat at the top of the comment area, and use homophones instead, such as vx, v新...

Don't do this while you are maintaining your account. You need to wait until your account has a certain weight.

Drainage method 3

This method is simple and crude. It directly embeds soft ads in the video. For example, if I am making a PS tutorial, I can say this in the video:

"If you encounter any problems while learning PS, you can contact me. My WeChat ID is xxx."

You can dictate the contact information in the video. Don’t say WeChat, say Wei. Don’t include subtitles for this part. Even if you want to include it, use homophones instead, such as Wei, v...

Bilibili is relatively tolerant, and will let you pass unless it is too extreme. Don't do this during the account-raising period. Wait until the account-raising period is over.

The disadvantage is that it may be banned, so it is suitable for batch operation of multiple accounts.

Let’s take a look at the weight of Station B

Bilibili sideline money-making project, attracting traffic and selling virtual products for 50-300 yuan a day

Baidu weight is 9, mobile weight is 10; the highest weight is 10, both are top weights

A high weight means that Baidu will include it quickly and rank it well. In addition to the recommended traffic and search traffic from Bilibili, the videos you submit can also get Baidu's search traffic. I don't need to say how big Baidu's search traffic is. If you keep submitting videos, the traffic will increase.

6. Sell virtual products

After attracting traffic to WeChat, because these people are potential customers and the average order value is not high, the conversion rate can reach about 30%, that is, 3 out of 10 people can be closed. Of course, it also depends on whether the virtual product you sell is in urgent need and whether the customer is eager.

Assuming the profit of one order is 50, you can earn 50 for one order, 100 for two orders... As the traffic increases, the orders will increase, and the money earned will also increase.

Find a long-term track, share knowledge in a niche field on Bilibili every day, and stick to it for 2-3 months. You will basically not lack traffic, and the number of accurate users will continue to increase every day.

It’s easy to start a side business, but hard to stick with it. Many people stop after 2 months.