Introduction to Alibaba application platform promotion advertising resources, products and business!

1. Platform Overview

"Ali App Distribution" integrates Wandoujia, Ali Games·Jiuyou, PP Assistant, UC App Store, Shenma Search, and cooperates with application distribution platforms such as YunOS App Store to jointly realize the full traffic matrix layout.

2. Platform Concept

We will do a solid job in the "inside" of the industry, so that developers can focus on the "outside" with peace of mind.

Relying on more powerful resources and providing more comprehensive services, we will create an open platform that is more suitable for Chinese Android developers.

We are a young brand, and you are the young force in the industry. We are willing to grow together with you and create a win-win future together.

3. Channel resources

Alibaba's application distribution open platform integrates six billion-level product matrices, including Wandoujia, PP Assistant, Alibaba Games, YunOS App Store, UC App Store, and Shenma Search, to achieve "one-point access, full-platform distribution". As long as you access an open platform, you can share the massive resources of the six billion-level platforms.

1. UC App Store

In order to address the pain points of users who have too many mobile applications and pursue a more convenient and lightweight operating experience, a lightweight WAP application market based on mobile Internet was launched. The entrance is permanently located in the UC Browser grid, with UC Browser's 500 million users, over 100 million daily active users, and big data.

2. PP Assistant Android version

Continuing the strong brand reputation of PP Assistant on IOS, it provides Android phone users with a product experience that is rich in resources and smooth in operation, while also providing a full range of follow-up service experience. It also connected to Alipay's highly sought-after Jifenbao currency, becoming the first application market that can make money.

3. Taobao Mobile Assistant

The distribution entrances are spread across many of Alibaba's high-quality products, and relying on Taobao's user big data, applications can be distributed to many of Alibaba's high-quality channels quickly and accurately.

4. Shenma Search

Seamlessly connected with Shenma Search, China's second largest mobile search engine, which has been designated as the official mobile search engine by many high-quality products such as UC Browser, relying on Shenma Search's pioneering APP-based "Blue Light Search Mode", scenario-based search and many other leading search technologies, as well as its growing mobile search market share, it firmly grasps the massive traffic of mobile search, conducts precise application exposure, and obtains an unimaginably high conversion rate.

5. Alibaba.com 9game

The strong alliance with Alibaba·Jiuyou will provide PP Assistant game developers with joint operation services such as game access, evaluation, preheating, and event operation. With Jiuyou's nearly 100 million monthly active game users, the game distribution capabilities will be further improved.

6. Pea Pod

Wandoujia is a well-known Android app store in China. In July 2016, Wandoujia was officially incorporated into Alibaba Mobile Business Group.

Since its release in 2010. Wandoujia always insists on using superb technology and excellent design to make it easier for users to use applications,

He put good applications and content such as music and information into his mobile phone, successfully helping 500 million users discover a bigger and better world.

"From solving problems to solving problems perfectly" is the starting point of Wandoujia's thinking and action, and also its core competitiveness.

4. Promotion services

1. First-run promotion: The entire process is online application, including new product launch/update launch, exclusive/joint launch cooperation, up to 5 days of first-run zone display, intuitive and eye-catching first-run corner mark, and enjoy a large number of free promotion resources.

2. Welfare activities: Distribute welfare privileges through the application to stimulate users to download and install the application. Achieve a double surge in download and installation conversion rates and enhance brand awareness. The more benefits you get, the greater the rewards.

3. Bidding advertising: no need to schedule, promote whenever you want; strict deduplication to ensure the effect of the delivery, the account can be controlled, and the delivery rhythm can be grasped; the data is transparent and open and can be viewed at any time.

4. Volume exchange cooperation: a form of cooperation in which developers and the PP Assistant open platform use their own resources to promote each other's products. It is generally calculated based on the activation amount (CPA), which varies slightly depending on the exchange product. Exchangeable products: PP Assistant Android version, UC Browser, 9game, and Shuqi Novels.

5. Promotion of Jifenbao: Developers can apply for Jifenbao through backend recharge. Users can receive a certain amount of Jifenbao after downloading and using the application on the client. 100 Jifenbao = 1 yuan, which is similar to Taobao coins, Tmall points, etc. as a substitute for cash payment.

6. Paid promotion: We provide pay-per-download (CPD)-based cooperation models, supplemented by CPA and CPT cooperation models. The coverage channels include but are not limited to PP Assistant client, UC App Store, Shenma Search, with super high cost-effectiveness.

5. Mobile Development Services

1. Cooperate with Ali Security and Ali Mobile Quality Center to experience comprehensive testing functions such as APP stability and compatibility for free, as well as powerful risk scanning, application reinforcement, and security components, so that Taobao and Alipay-level powerful security services can protect your APP security.

2. Cooperate with Alibaba Cloud, Alibaba Group, and Copyright Home to provide professional and customized cloud service scenarios, massive and stable cloud servers, fast software qualification application channels, and high-quality and convenient cloud communication services to help developers solve the pain points and difficulties encountered in the process of application promotion.

VI. High-quality application support plan

Splash screen recommendation, event exposure, brand marketing, content co-creation

Introduction to Alibaba application platform promotion advertising resources, products and business!

Alibaba App Market Promotion Advertising Process!

Alibaba App Marketing Brand Cooperation Application Process!

Alibaba App Marketing Brand Cooperation Application Process!

An introduction to Wandoujia Mobile Assistant’s advertising styles, promotion costs and advantages!

Introduction to Wandoujia application promotion advertising account opening and placement!

Introduction to account opening fees and billing methods for pp assistant promotion advertising!

Introduction to Wandoujia application promotion business, advertising forms, and CPD charging methods!