How to accurately drive traffic through Baidu Tieba!

When I open Zhihu, I can see at a glance where my fans are waiting for me to greet them. With a flick of my pen, my answer becomes a popular answer on this topic. These are common sense and basic operations to me.

But for most of my readers it is a blind spot.

A fan who has been with me for 2 months asked me, "I'm doing Douyin training. Is there any way to attract more students?"

Considering that the conversion rate of paid knowledge on Douyin is very low after testing, I said that you can go to Tieba to see more results.

He didn't reply to me, maybe he thought I was a fool.

In fact, my partner was working on a Douyin training project last year. Neither Baidu bidding nor low-priced traffic-generating courses recovered the costs. Instead, the Tieba promotion line arranged a part-time person to post and reply to posts every day and frequently received orders.

Because Tieba accounts are getting more and more expensive, the survival rate of posts is low, and the software for topping posts is rampant, newbies are kept out. People who fail often make excuses for themselves: Tieba is unpopular so I don’t want to do it anymore.

If it is worthless, why are there still so many ads? Why has the market price of Tieba accounts almost doubled? Who is buying accounts? With the cost of attracting traffic to Tieba rising step by step, who is still tirelessly insisting on attracting traffic? Aren’t these people fools?

Okay, stop talking nonsense. This article will talk about how to choose a forum, how to post without getting deleted, and how to get your posts indexed by Baidu. It’s all pure nonsense.

1. Related forums to attract traffic

Although the traffic of a single forum is not large, and the traffic of some more niche categories is even smaller, don’t underestimate it. In many cases, traffic depends on quality rather than quantity. The more accurate the target forum is, the better the traffic generation effect will be.

Tips for choosing the right Tieba: find the right keywords. The more accurate the keywords, the more accurate the traffic.

Take beauty products as an example:

We can see that when we search for beauty, many related types of bars will appear. Do we have to join all of them? Obviously not. We must choose according to our own situation. If we are a beauty agent, then our keyword is beauty agent, and the beauty agent bar must be better than the others.

Analyze potential user behavior:

It is impossible for all your users to be concentrated in one forum. You should try to analyze their behavior and find out what they do in those related forums. Then demonstrate your value and attract potential users.

If you are selling a weight loss product, your targeted users are in weight loss bars, and there are also a large number of potential users in slimming bars and body shaping bars.

2. Posting

1. Account:

It is very useless to play Tieba (if every post of yours is excellent, you can ignore it). Before posting, you must maintain your account, dress it up well, and make it have weight.

This is easy to understand, just like in a high-end restaurant, no matter whether the food is delicious or not, it at least looks exquisite.

2. Title:

There is a saying on the Internet: "It starts with appearance, falls in love with talent, and is loyal to character." Here we start with the title. The following points can be used as reference for the writing of the title:

Curiosity, emotional resonance, comparison, data, and hot topics.

3. Content:

This is what it means to be trapped by talent. A good piece of content, or a high-quality post, is worth dozens or hundreds of ordinary posts.

The main forms of content presentation are as follows:

Sharing type, live broadcast type, self-questioning and self-answering type, naked advertising, and packaged IP.

It is best if the content is original. If you can't, then just create pseudo-original content. If you still can't, it's also simple to just copy it from other platforms (Zhihu, Baidu Wenku, WeChat public accounts, etc.). However, even if you copy it, it is best to make slight modifications and add your own opinions.

3. Make keywords to be included in Baidu

You don’t necessarily have to go to related forums to attract traffic to Tieba, because Tieba is a product of Baidu and has a high weight.

It is normal for the posts you post to be included in Baidu and have a good ranking, and this is very important. Although many people complain about Baidu now, it has to be admitted that Baidu's traffic is huge.

How to do it?

At this time, you can also choose a related forum, but it will be subject to many restrictions. My suggestion is to create your own forum or find an empty forum. You can create a forum yourself and apply to be a forum owner using your big account to facilitate management and advertising.

Posting points:

Account: Just buy an ordinary account to post. An ordinary account can be included two or three times.

Long-tail keywords: They are very important because your search results will be indexed by Baidu. People will find you through search engines instead of searching through Tieba, so your long-tail keywords must be well combined and distributed.

Content: It is best to be original and write more. Also pay attention to the number and distribution of keywords in the content. Don’t start advertising right away. This will help with inclusion and ranking.

Nowadays, many WeChat businesses use this method to increase their followers.

Search "Avengers Baidu Cloud" on Baidu and you can see that the ranking is very good, but do you think that's the end?

Let’s change the long-tail word combination, and you will find that the search results have changed.

But do you think that only those who do this can be included in Baidu? Of course not!

The most important thing about this type of traffic generation is not to compete with bidding and websites, as it will not be effective. For example, this:

Others are all doing bidding advertising and websites. Even if the Tieba has a high weight, it cannot beat the RMB Warriors.

4. How to leave contact information on Tieba?

1. Encourage others to leave contact information , so that posts are not easily deleted or accounts are not easily blocked;

2. Send private messages, skip the machine detection and the moderator detection of Tieba, but some people have privacy settings, so private messages cannot be sent;

3. Nickname: Newly registered accounts and some purchased accounts without nicknames can change their names to your WeChat or public account name, etc.;

4. Use homophones and add symbols in the middle of the number;

5. Leave a Baidu Cloud link and put your advertisement in the link;

6. When it comes to making anti-deletion images, the technology is constantly being updated and there is no need to keep researching.

The above methods of leaving contact information can only prevent machine detection. If the moderator and moderators really want to delete you, unless you really did not advertise, those people actively added you through the content, or directly paid money to bribe the moderator and moderators, which is also quite common.

5. About Account

1. When using Tieba to attract traffic, you usually prepare a lot of accounts. It is also best to be careful when buying Tieba accounts. It is best to buy a mobile phone number to register. The kind that you can directly log in with the mobile phone account and password and does not require a verification code. This kind of account has the best quality. You can advertise directly after buying it, and the links you send will not be swallowed.

2. Although Tieba does not have severe IP restrictions like Zhihu, it is best not to log in to too many accounts with the same IP.

6. About top posts

After thinking about it, I decided to talk about this separately. Originally, the traffic generation I did and the ones I came into contact with did not require frequent topping of posts. However, considering that many forums without moderators will have the phenomenon of frequent topping of posts, you may not be able to find your post if you refresh it every one minute. At this time, I actually don't recommend going to this forum to generate traffic. If you really want to go, you can buy a software.

7. Sensitive words

Money, part-time job, WeChat, public account, free, trading, investment promotion, stocks, sharing, agency, advertising, making money, etc. are all sensitive words.

Although sensitive, it does not mean that all of them are absolutely prohibited. It is still related to the weight of your account. If your account is defined as a marketing account, then posting these will basically be deleted within seconds.

What Tieba lacks the least is peers. By comparing the rhetoric and conducting tests with a few peers, we can see that the number of sensitive words is increasing all the time. Don't touch politics, religion, and rumors.

at last:

People who make money have their own field. A Baidu bidding page, a public account, a personal WeChat account that has been used for two or three years, a factory covering dozens of acres, a store with long queues every day, etc. are all of this type.

It has been a repeating cycle for ten years, with various methods constantly being used to attract potential customers, screening out those who are willing to pay, and only serving those who pay. Naturally, they are greeted with a smile, and orders are placed and payments are collected every day.

Whether it's Tieba or Douyin, find your own place!

Author: The cool Tianshu

Source: The Road to Heaven