How to attract fans on Douyin? How does Tik Tok attract fans?

If there are not enough fans on the Douyin platform, you must try every possible way to attract a group of fans, which can also better help the influencers increase the number of fans, but how should you do it?

1. Content Enhancement

(1) This type of content is easier to increase followers. After calculating the fan-increasing effects of 17 categories of Douyin short video influencers, it was found that comedy, food, daily life skills, music and other content have the best fan-increasing effect. Funny and funny content with ridicule, weirdness and short scripts as the main presentation form has a natural popular grassroots nature and can meet the needs of most users for entertainment and relaxation.

Cute babies, maternal and child products, beauty and skin care, and travel are the four most difficult categories to promote. The content is relatively straight and therefore the audience is narrow. Today I will share with you all the Douyin fans-increasing methods that are not easily disclosed by others for free.

(2) It is believed that the video photography group will become a deep Douyin user , spending at least one hour a day on the app to develop a sense of the Internet. Gradually, we will be able to understand what users like to watch and what they don’t like to watch.

(3) Adjustments were made from five aspects: BGM selection , characters, visual interface, concept content, and mid- and late-stage copywriting. Another essence of people is a megaphone. You can find Douyin celebrities who are good at these aspects, learn, imitate, and summarize how they increase users' expectations, and then bring them back for use.

(4) Leverage marketing.

For special festivals and hot news, plan in advance the content topics that suit the characteristics of the characters. For example, during the Spring Festival, the Douyin celebrity "Zhu Xiaohan" customized content for her, which brought her 3 million fans. Papi Jiang, Maomao Sister, and famous detective Xiaoyu also published opinion content that matched their own personalities during the Spring Festival.

Use personalized content related to popular online opinions to align with the group, while adding your own touch of familiarity.

2. Creative copywriting is the highlight

After analyzing all the videos he produced, we found that in addition to the adjustment in content, another big difference is the presence or absence of subtitles.

Although people's attention is mainly focused on the screen, I don't know if you have noticed that when watching TV series, even if the man and woman speak Chinese, you will subconsciously check the subtitles.

3. Get 4 index values

The optimization algorithm of the Douyin short video model management system is that when the mode distributes our works to the original traffic, the mode will judge whether our content is popular based on the response of the original traffic. If it is popular, the mode will distribute our works to more traffic, otherwise it will not distribute traffic to us.