World Cup copywriting is here

The World Cup, held every four years, has begun.

Just a quick question, have you thought about the copywriting that will leverage the situation ?

Are those friends who never watch football going crazy?

Don’t worry, before writing the copy , let’s sort out the relevant elements with the editor:

Elements related to fans: staying up late, watching football, snacks, fanaticism, going to work, fake fans, ...

Football-related elements: shooting, scoring, penalty kick, persistence, fighting, unity, victory, failure, injury, etc.

Elements related to the World Cup: World Cup, held every four years, 32 teams, Russia, opening match, defending champion, favorite to win, super dark horse , upset, Messi, Ronaldo...

Here comes the point, how to write the copywriting of the World Cup——

(1)

@snack

Staying up late to watch football is also very physically demanding

How can we not stock up on food and drinks?

(2)

@Melon seeds

Even if the score is behind

I will also die "eating" to the end

(3)

@Skin Care

Confirmed by eyes,

They are all dark circles left by staying up late

(4)

@Takeaway app

Movie with popcorn

World Cup with Crayfish

(5)

@Marriage and Love Network

The most romantic thing I can think of,

Just stay up late to watch the game with you.

(6)

@beer

The correct way to start the World Cup

A few friends and a few beers

(7)

@Alarm clock

Don't worry, we have switched to

"Fans' biological clock" model

(8)

@camera

Goal Moment

Worth recording

(9)

@Sports Shoes

You can't score goals all the time.

But will keep running.

(10)

@game

No tacit cooperation

There is no such thing as "victory"

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