What does it mean when a website is K? What to do if your website is blocked?
| What does it mean when a website is K? What to do if your website is blocked? The homepage is not included and there is no snapshot of the homepage. Does that mean the website has been blocked? Some even think that a website will be blocked if it cannot be opened for a while! In fact, it’s all because you don’t understand what K-station is, or you’re worrying too much! Of course, there is also some unhealthy competition, which is intentional, such as having the website blocked, slandering and attacking peers whose occasional failures cause users' websites to be inaccessible. K station is a commonly used term in SEO. It refers to the situation where a website has been normally included, but due to cheating or other reasons, search engines such as Baidu suddenly delete all web pages or only leave the homepage. There are many reasons for causing a K site. Generally, this punishment is caused by violating search engine regulations or cheating on the website. Baidu Search Engine Optimization Guide 2.0 Through the definition of K station, we can see that the main feature of a website being K is that the search engine has deleted all page indexes of the website, or only left the homepage. If the homepage of the website is not on the search engine homepage for a while, or the site cannot be found for a while due to reasons such as the website cannot be opened, there is no need to worry at all. This phenomenon does not mean that the site has been blocked. The Baidu Search Engine Optimization Guide 2.0 officially released by Baidu also points out in detail that Baidu will "completely remove from search results" (K station) websites that are particularly serious in cheating. This also shows that there is a process for a website to be blocked. The website will not be blocked just because of minor cheating, or occasional cheating, nor will it be blocked because the website cannot be opened temporarily. The following will focus on how to solve the problem of a site being K-ed due to serious cheating: 1. K-ed diagnosis: This step is very important. Even if it has been determined that the website has been K-ed, a detailed diagnosis should be conducted to find the main reason for the website being K-ed, and then the right remedy can be prescribed. In fact, the reasons why a website is K-ed are not as many as the reasons why a website is "demoted". They are nothing more than: serious cheating on the website, illegal content on the website, the website has been invaded, or infected with Trojan viruses, etc. 2. Clear SEO unfavorable factors: What are SEO unfavorable factors? It is an influencing factor that does not conform to the rules of search engine optimization. The main disadvantages of K station are illegal content and cheating traces, of course there are also website security factors, Trojan viruses, etc. There are many unfavorable factors that lead to demotion. Please refer to the relevant instructions in Baidu's "Baidu Search Engine Optimization Guide 2.0". (The website has serious violations and the domain name has been directly blocked. It is recommended to change the domain name directly.) 3. Regain the trust of search engines: After removing cheating traces, Trojan viruses, illegal content and other unfavorable SEO factors, we need to regain the trust of search engines. This requires us to be able to update high-quality original website content "on time and in quantity" (the content should be highly relevant to the website theme), and publish or obtain high-quality links on high-quality network platforms (high-quality external links, quality rather than quantity). Finally, we just have to wait. Adhere to high-quality original content High-quality original articles are the root and foundation of website SEO. SEO optimization master Fu Wei once said: The biggest challenge of SEO is content. The reason for most SEO failures lies in the website content, not other things (it is pure nonsense to say that a website will be blocked just because it cannot be opened occasionally). Updating high-quality original articles is a must after a website is blocked. How long it will take to recover depends on the different situations of each website. Maybe it will be restored tomorrow. |
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