OMG! Your devil Li Jiaqi is shooting a lipstick commercial!

Copywriter:

I have very high standards for lipstick.

Even more so for my favorite brand Huaxizi
But Huaxizi carved lipstick touched me
Undoubtedly, it is a work of art among lipsticks
Huaxizi treats its products as works of art
Explore the shining points of Chinese culture and aesthetics
Also dare to refuse to imitate and innovate boldly
This is also the attitude towards domestic products that I advocate.
Served as Huaxizi's Chief Recommendation Officer
Because we share the same aspirations, and more importantly, because of my original intention:
Recommend truly useful products to fans
In order to make good domestic brands go global

In recent years, domestic beauty brands have sprung up like mushrooms after a rain, and market competition has become increasingly fierce. As a new brand founded in 2017, Huaxizi has put a lot of effort in product research and development and advertising marketing in order to gain a foothold in the fierce market competition.

The carved lipstick that Li Jiaqi recommended in the commercial this time is a fine product developed by Hua Xizi. Hua Xizi carved lipstick replicates the micro-carving technique, carving the phoenix on the lipstick paste, turning the lipstick into a micro-carving handicraft. The unique creativity, romance and sophistication of carved lipsticks cater exactly to the contemporary young people's pursuit of novel consumption concepts.

As for the candidate for chief recommendation officer, Li Jiaqi is the most suitable one. Li Jiaqi, known as the "Lipstick King", has unquestionable ability to sell goods. On the eve of Double Eleven last year, Jack Ma and Li Jiaqi competed in a live broadcast to sell lipsticks. In the end, Li Jiaqi sold 1,000 lipsticks and Jack Ma sold 10. It can be seen that when girls buy lipstick, no matter how big the celebrity is, it is useless for them to recommend it, they just listen to Li Jiaqi.

In short, this advertisement of Hua Xizi gives us a lot of inspiration. It turns out that lipstick does not necessarily have to be about color number or packaging, but also about the carving on the paste; it turns out that advertisements do not necessarily have to invite big-name stars to shoot, a "sales guy" with strong ability to sell goods can also do advertising.

Are you still having a headache over advertising and marketing? Have you gained some inspiration from this?