Video games are in urgent need of new ideas. Can Super Gun King achieve a breakthrough?

The "Oreki Project" announced that VR officially joined the ranks of console games, adding another way to play console games. However, facing Sony's magic, most domestic TV games are still operated by remote controls and handles.

Although TV games have entered the "explosive" stage, the monotonous gameplay still cannot give players a better sense of immersion and experience.

On July 28, LeTV officially started selling a shooting peripheral - Super Gun King. Does this mean that the way we play games on TV is beginning to change?

Players focus on gaming experience on large TV screens

Ever since the advent of Nintendo's FC, games have brought players more than just entertainment.

With the advancement of the times and technology, the development of games has been unimaginably rapid. Major game manufacturers have done a very good job in planning and producing games, and even the realism of the graphics has reached a certain level, but players have different opinions on the games.

Game experience is the word most mentioned by players besides gameplay. For today's casual TV games, remote control and gamepad operation can no longer meet players' high requirements for game experience. Players who are used to the exquisite graphics of PCs have long wanted to see immersion, operation feel and authenticity on the big screen of TV.

Obviously, the remote control cannot do this, and apart from the vibration effect that can give some operational feel in racing games, the handle does not seem to change much, which has led to an increasing number of players calling for more types of peripherals.

Looking at the domestic market, there are a wide variety of peripherals, but on the big screen TV, only controllers and remote controls are often used. The appearance of gaming peripherals like Super Gun King in TV games has really made many players' eyes light up. Although the types of games are scarce, the highly simulated design and the operating feel given by the peripherals do give players a sense of reality.

In the past, game CPs only focused on gameplay or the number of game types, ignoring the importance of the player's gaming experience. The emergence of Super Gun King shows from the side that the TV game industry has begun to pay attention to the player's own gaming experience.

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In response to the excessive number of casual games in TV games, many game CPs have come up with a number of solutions, such as transplanting deep games, developing TV online games, etc., so that TV games can gradually develop towards heavy games.

Hardware manufacturers have also been inspired by the gaming experience and have gradually developed peripherals with better performance. Of course, some manufacturers have also seen the benefits of Microsoft's somatosensory games and developed some somatosensory devices. However, according to relevant data, the penetration rate of TV game controllers has only reached about 3%. And only a few companies have developed some somatosensory devices, which is undoubtedly disappointing.

For smart TVs, the clarity of 4K and 1080P, the gradually increasing size, and the low hardware prices have laid the foundation for the development of TV games. Although all major game platforms have shown a good gaming trend, a single gaming method may become an obstacle to the development of TV games.

With the launch of LeTV's Super Gun King, the somatosensory camera, on-site gun battles and immersive feeling all provide another way to play TV. LeTV said that popular accessories like the Super Gun King no longer make the TV a receiving device, but through human-computer interaction and simulation, make the big screen more of a partner in your games.

For the TV game industry, this undoubtedly breaks the traditional operation mode of domestic TV games, and the player experience is placed on the same level of importance as the game. The increase in peripherals has brought about a significant change in the way of playing games. The control of the game, which used to be through a handle or remote control, has gradually become an immersive experience that goes deep into the field of human-computer interaction.

TV games are moving towards a "big era" of blockbuster hits, and the way of playing games cannot remain unchanged. Although LeTV's Super Gun King, priced at 999 yuan, can only play specific games and seems a bit flashy, it does provide a possible direction for the change of TV games.

As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity.