According to foreign media reports, Volvo has created an unreal physical object with the help of Microsoft. Is it confusing? But when you wear a $5,000 device on your head and see an augmented reality (AR) world, you may not be so confused. Volvo's first step is to use Microsoft's HoloLens, hoping to give consumers a 3D vision of its products at dealers and auto shows. The next step is to put AR in the hands of consumers, after all, consumers are the ones who decide their future. Currently, 15 engineers have used holographic glasses to help them accelerate the development of new models, parts and interiors. Loris Cwyl, manager and business developer of Volvo's digital and connected team, said: "When we showed the engineers the holographic glasses, they were extremely excited." He believes that in the future, the glasses will help Volvo engineers solve problems faster. Clear display of details Microsoft's holographic glasses can not only see the hologram of a certain component, but you can also see the internal structure of the component up close and operate it, and the component information it displays is very clear. The main reason why engineers are very excited about this is that holographic glasses show what we cannot see with our naked eyes, and this technology really shows the information inside the car. In addition, this pair of glasses is also very convenient to use. Cwyl stressed that Volvo will not be creating an app for engineers to activate AR features on certain devices or tablets in the future. He explained: "Any device that can connect to a web browser can use the holographic glasses." The biggest benefit is that it can quickly connect engineers and designers, or engineers and sales and marketing teams, so that anyone can get real-time feedback on the information they have obtained, even if the item is not in front of them. Volvo sees potential Cwyl said: "This is still just a prototype, but we have foreshadowed its future potential." However, Volvo said that it will not replace other devices with AR functions in the future, but it is certain that it will help Volvo accelerate production research and development in the future. But the key issue now is to strengthen cooperation with sincere people, and hope that they can give a realistic average. Because even a person with no engineering experience can clearly see why we make this engineering decision, and can also see through steel plates and even turn a 100kg component by twisting his fingers. It is reported that it will take about 20 months for the technology to be actually used, and it will only be used on Volvo's future models. However, other car manufacturers will also start using AR technology after Volvo. As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity. |
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