Electric Technology Car News: Wuling Hongguang and Baojun 730 compete with each other, Changan Lingxuan may reap the benefits

MPVs are very popular among car owners in some second- and third-tier cities. The reason is simple: they can not only carry people, but also transport goods. They have low fuel consumption, are easy to maintain, and are cheap. Such affordable models make Wuling Hongguang the undisputed king of Akina Mountain. It is also the king of MPV sales almost every month. Even its brother Baojun 730 cannot shake its strong position.

However, today's model may change this situation. This car is Lingxuan from Changan. Lingxuan is an MPV model launched by Changan this year. The price range is 67,900 to 809,000 yuan. Although it is slightly higher than Wuling Hongguang in terms of price, it is almost the same as Baojun 730.

In terms of appearance, the front face adopts a shield-shaped front grille, which is connected to the headlights on both sides, creating a good sense of fashion. The rear of the new car has a simple shape, and the taillights are relatively flat, which further lowers the visual center of gravity of the rear. In terms of body size, the length, width and height of the car are 4730/1795/1730mm respectively, and the wheelbase is 2760mm, which is at the upper-middle level in the same class.

The interior design is very layered, and a lot of effort has been put into the materials. The center console is covered with a large area of ​​leather, and the workmanship is certainly not bad. In addition, the multi-function dial feels good, with grooves at the 3 and 9 positions, of moderate thickness, and the multi-function buttons can control the audio and Bluetooth phone.

The central multimedia system uses a capacitive touch screen with good response speed and operation feel. In addition to regular functions, it also supports Baidu Carlife, which makes it very user-friendly.

In terms of power, Changan Lingxuan is equipped with two engines of different displacements, 1.6L and 1.5T. The 1.6L model has a maximum engine power of 125 horsepower and a peak torque of 160 Nm, and has an automatic start-stop function.

In actual testing, the 1.6L engine has a very positive front-end power response and a very sensitive throttle, which is more suitable for low- and medium-speed driving in urban conditions. The suspension tuning of this car is of a high standard, providing strong support capabilities and can also resolve most of the bumps on the road.

In addition, the clutch engagement point is easy to master, which is very friendly to novices, and the gearbox gears are relatively clear. In short, the Changan Lingxuan is an extremely easy-to-use model.

Although this Lingxuan cannot compete head-on with the MPV big brother Wuling Hongguang, it should have a great impact on Wuling Hongguang's brother model Baojun 730. The previous MPV market has formed inherent consumer habits and reputation. To change this pattern, in addition to sufficient product strength, it also requires appropriate pricing and subsequent strong marketing, which are the key factors for Changan Lingxuan's final market share.

As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity.