Electric Technology Car News: Jaguar E-Pace lowers its profile to create the cheapest coupe SUV. Can it escape the fate of being sold at a discount?

Despite its luxury brand positioning, Jaguar has always had difficulty becoming a first-tier luxury brand, with sales and market share being tepid. However, the data does not lie, the birth of the F-PACE has increased Jaguar's global sales by 83%. With this favorable wind, Jaguar has become more determined to build its SUVs, and more SUV models will be launched in the next one to two years. Recently, at the Jaguar New Car Global Launch Conference, Jaguar launched its new compact SUV, the E-PACE, which is positioned lower than the Jaguar F-PACE.

In terms of appearance, we saw the lineup of E-PACE in the live broadcast of the global launch conference. It was the guy who was camouflaged with the Aurora shell before. After the veil was lifted, there was no light system similar to the Aurora. The overall style was very Jaguar. The positioning of the new car is lower than that of the F-PACE. It is a coupe-type SUV that follows the same path as its big brother, so the overall shape does not look very serious. At the first glance of this car, you will feel that this is a squeezed F-PACE, and it has been replaced with a set of F-TYPE headlights, which gives people a very familiar feeling. The new car has a deep look, and there seems to be a secret hidden in it. The high-end models will be equipped with matrix LED headlights. The front surround of the sporty model is actually sealed, with air guide grooves on the outside to comb the airflow of the front bumper.

The E-PACE borrows more from the exterior design concept of sports cars, and the curve of the C-pillar drops rapidly, which makes the E-PACE more sporty and youthful. The upper part of the rear is very similar to the F-PACE, both of which are angular and will leave a deep impression. After the LED taillights are turned on, it is the Jaguar family style, but unlike the soft F-PACE, the E-PACE is sharper. The rear surround has been treated with sports, and the honeycomb tail lip enhances the visual effect. There is one exhaust on each side, and the caliber looks not small.

When you come to the interior, you will find that this is not FTYPE? The overall design style of the center console is the same as that of F-PACE, and the shape of the gear lever area is the same as that of F-TYPE. The design of the center console handle is completely copied from F-TYPE. Maybe Jaguar wants to make this SUV more personalized. E-PACE has four driving modes: sport, normal, economy, and snow, which can be adjusted with the button next to the gear lever.

Full LCD instrument panel seems to be a popular trend. Everyone is using it. The visual effect is very cool and the color can change according to the driving mode. The E-PACE's instrument panel is 12.3 inches. The multimedia area is relatively traditional. The function buttons are designed reasonably. It is easy to operate and emphasizes intuitive functionality. The 10-inch InControl system uses a touch screen design, which is the same as the current Jaguar car. The operation is not complicated, but there are many functions and more research is needed.

In terms of power, the E-PACE models launched in foreign markets offer three diesel engines and two gasoline engines. The gasoline engines are 2.0T engines codenamed P250 and P300, with power of 249 horsepower and 300 horsepower respectively, and torque of 365 Nm and 400 Nm respectively.

This is not the first time that Jaguar has launched an SUV model. It does not seem to be as amazing as when I first saw the F-PACE. However, even so, I still have to say that the E-PACE is an attractive enough car. It combines the low and smooth shape of a sports car with an SUV just right. It targets those users who want the driving experience of a sports car, do not care too much about the rear seat space, but do not want to sacrifice too much comfort. This type of car is not common in the current market. The main competitors of E-PACE include entry-level SUVs of luxury brands such as BMW X1 and Mercedes-Benz GLA, but from the perspective of the car's personality, E-PACE seems to be different from these cars. For E-PACE, the domestic consumer market has been cultivated and mature, and the timing is not bad. We are waiting for this car to be officially introduced into China next year.

As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity.