Electric Technology Car News: Can the Range Rover with stunning appearance, luxurious interior and super low price break through the competition from BMW and Porsche?

You may be unfamiliar with the Velar, but when you see the RANGE ROVER on the front of the car, it means that this model belongs to the Range Rover family and is the fourth product in the family. You are familiar with the first three models, Range Rover, Range Rover and Aurora; this new model is used to compete in the luxury mid-size SUV market; from its highly designed appearance and high-end interior, you know it is worth a lot of money. And this is a Land Rover, a Land Rover with the most artistic sense in history. Its name is Range Rover Velar, a Land Rover SUV that you will fall in love with after seeing it.

Although it is not the first time I have seen the Range Rover Velar, when it appears in my sight again, it is still as stunning as the first time I saw it. Among all SUVs, it is definitely the most stylish and artistic. The appearance of the Velar is outstanding enough and will not be outdated in the next 3/4 years. There are two places I like most. One is the slender front face, which looks unconventionally handsome. It is popular with both men and women.

My second favorite part is the hidden door handles, which pop out automatically when unlocked. The rear of the car also has an avant-garde feel, and with its streamlined shape with short front and long rear overhangs, it looks bigger and more sporty than an average mid-size SUV. The serious look of the rear of the car contrasts with the front of the car, and every line seems to have been carefully calculated, making it steady and handsome.

The interior is another killer feature of the Range Rover Velar, which combines a sense of technology and luxury. This refreshing feeling is brought by the dual screens on the center console. The design and visual experience are at a level that instantly beats competitors at the same price. The texture of the interior materials of the Range Rover Velar is great, with soft leather material and cold brushed metal panels, which looks very high-end.

The LCD instrument panel is a drag on the interior, with too many functions integrated into it, including driving data, auxiliary configurations and vehicle-related configurations that all need to be adjusted here, and the response speed and logic are not ideal. Almost all settings on the instrument panel are realized by the multi-function button on the left side of the steering wheel. The button with integrated touch function feels worse than the previous independent button, and it is easy to make mistakes after adding the touch function.

In terms of power, the P380 is equipped with a high-power 3.0 supercharged engine with a maximum power of 380 horsepower and a peak torque of 450 Nm. With the 8-speed automatic transmission from ZF, this powertrain is the most stable and reliable choice.

Overall, the appearance and interior of the Range Rover Velar are definitely its biggest selling points, as evidenced by its high rate of returning visitors. Although its body size is positioned as a mid-size SUV, its pre-sale price of 700-1000 yuan shows that it intends to target the higher-level mid-to-large SUV market. Compared with its competitors in this price range, its advantages lie in its advanced exterior design and sufficiently luxurious and technological interior.

In addition, most consumers in this market care about face to some extent. In this regard, the Range Rover Velar can give no less than traditional luxury brand medium and large SUVs, and even get more attention. Although you buy a medium-sized SUV, people who see it will not think that its slightly smaller size means it is lower than other SUVs. This advantage is very attractive to these consumers.

As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity.