Having more sons is good for fighting. Can Chery Jetour X70 help Chery turn things around?

In the first 11 months of 2017, Chery Automobile's cumulative sales were only 430,400 vehicles. The sales target of 900,000 vehicles set at the beginning of the year was destined to be unattainable. For this reason, Chery had to launch a slimming plan and sell the controlling stakes of Qoros and Kaiyi to stop the loss in time. Just when we all thought that Chery Automobile would focus on Chery Automobile in the future, Chery Automobile launched a new sub-brand.

On January 22, 2018, Chery's new brand JETOUR was officially announced. The brand will focus on producing 7-seat SUV and MPV models. Its target users are naturally families with two children and more people, providing services for their family travel. Among them, JETOUR's first model, JETOUR X70, will be launched in June this year.

The Jetour X70 adopts the design style of the leading brand in Huicheng. The hexagonal front grille is decorated with a lot of chrome trims, which makes it look more refined. The four rectangular LED daytime running lights make the front face more energetic. In addition, in the Jetour X70 series, there is also the Jetour X70S model. The overall design is basically the same as the Jetour X70, but the smoked grille is very combat-like, and it is born for sports at a glance.

The interior color of the Jetour X70 is mainly black, which is low-key and elegant. It is equipped with one-button start, electronic handbrake, electronic parking and other configurations.

The interior design of the Jetour X70S is even more stylish and dynamic. The floating central control screen, through-type air-conditioning vents and three-spoke multi-function flat-bottom steering wheel are all very popular among young users. Of course, configurations such as one-button start, electronic handbrake and electronic parking are also present.

The entire Jetour X70 series is equipped with a 1.5T engine with a maximum power of 149 horsepower and a peak torque of 210 Nm. The transmission system is expected to be matched with a 6-speed dual-clutch gearbox.

Although the purpose of the Jetour brand is to serve the majority of family-oriented people, and the Jetour X70 is positioned as a 7-seater medium-sized SUV, it is designed for the majority of middle-aged people with elderly parents and young children. However, from the Jetour X70S, Chery has not forgotten the pursuit of sports by the majority of young users. Young people can also become the owners of the Jetour X70, and take six friends out to travel together. Isn't it a very chic thing? I believe that with the arrival of the Jetour X70, Chery will definitely make great progress in 2018.

As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity.