JAC and Volkswagen jointly built cars but lost the VW logo. Would you buy such a Volkswagen?

JAC and Volkswagen jointly built cars but lost the VW logo. Would you buy such a Volkswagen?

Following FAW and SAIC, JAC finally became Volkswagen's third wife and established the JAC Volkswagen joint venture with Volkswagen, focusing on the research and development and production of new energy vehicle models. Recently, road test spy photos of JAC Volkswagen's first small SUV were exposed. The new car is positioned as a small SUV and will be officially unveiled this year.

Although the front face is highly camouflaged, the L-shaped turn signal strip is very obvious. The side of the car body adopts a double waistline design, plus the embellishment of five-spoke wheels and roof racks, which is full of youthful atmosphere.

The overall layout of the interior has a strong sense of hierarchy. The horizontally arranged air-conditioning vents and the large-size central control screen can't help but remind people of some Volkswagen models.

The logos on the new car's rims and steering wheels are both "JAC", but according to previous news, this is definitely a disguise, and the most likely logo to be used in the future is the previously exposed SEAT. (Public account: 91che) It has to be said that Volkswagen has an extremely large fan base in the domestic market, and many people think that any car with the VW logo is relatively high-end.

But now that JAC and Volkswagen have formed a joint venture, the cars they make don't even have a VW logo, and at most have the words "JAC Volkswagen" on the tail. It's OK that JAC Volkswagen's first new energy vehicle is not based on Volkswagen's MEB platform, and people don't care about that anyway, but now that even the Volkswagen logo is gone, will you still buy such a Volkswagen?

As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity.

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