As the new era of domestic products arrives, why is Skyworth TV the first to rise?

Once upon a time, Made in China was synonymous with low quality, cheapness, and knockoffs. Apart from being sold at bargain prices among similar products, it had no other competitive advantages. However, this humiliating history of Made in China is becoming a thing of the past. Chinese brands are showing a new attitude on the world stage and setting new standards for the world.

The rise of domestic products has brought about a change in government procurement attitudes

In the past few decades, many Chinese brands have almost never been included in the government procurement list. This is not a kind of worship of foreign things, but a helpless choice under the circumstances at that time. The product's appearance design and functional quality must be good. At that time, the quality of domestic products was far from meeting this requirement.

However, with the rise of domestic products in recent years, the government's procurement needs have gradually changed from "original products from well-known foreign manufacturers or investment and assembly in China" to "prioritizing the purchase of domestic products." The new era of domestic products is already striding towards us.

This year, more than 200 color TV sets of Skyworth were purchased by the General Office of the CPC Central Committee and the State Council after strict inspection and selection. In addition, Skyworth has also won bids for national procurement projects, national gifts, the Golden Gate Project of the General Administration of Customs, and the Beijing Palace Museum project in the past two years. Skyworth has personally experienced the change in the status of Made in China.

In fact, the change in the government’s attitude is inevitably linked to the rise of domestic products.

In the new era of domestic products, "Made in China" has become synonymous with high quality and low prices. We can see that domestic brands such as Huawei mobile phones, Geely Automobile, and Fei Ge electric vehicles have been presented as state gifts to leaders of other countries, which shows the country's dual recognition of the strength and quality of Chinese brands.

In Skyworth's view, this is also inseparable from the improvement of China's overall manufacturing industry's independent innovation capabilities and the accumulation of core technologies. Skyworth Group CEO Liu Tangzhi once said, "For a corporate brand to be high-end, technology must come first."

It is precisely because of China's continuous innovation and accumulation of technological manufacturing that a solid foundation has been laid for the era of new domestic products.

Chinese products become stronger, Skyworth has become a pioneer

Since its establishment, Skyworth has always attached great importance to the accumulation of innovative technologies. In early 2008, Skyworth established an innovative design center. Through this team, Skyworth's overall design and innovation capabilities have been greatly improved, which has enabled Skyworth to win many international design awards.

According to statistics, as of October 31, 2017, Skyworth has applied for 2,407 invention patents, 1,438 utility model patents, 988 appearance patents, totaling 5,116, and has been granted 968 invention patents, 1,326 utility model patents, 883 appearance patents, totaling 3,460.

In the new era of domestic products, the strategies of low prices and advertising are no longer suitable for the current situation. Only technology and innovation can give companies confidence.

Skyworth TV has become a pioneer in the rise of domestic products, and has also imprinted the business card of "Made in China" on Skyworth's brand.

Chinese enterprises should completely abandon the mentality of seeking quick success and instant benefits, focus on innovation and technology accumulation, maintain the determination and perseverance to sharpen a sword for ten years, concentrate on building a good brand, and work together to "let Chinese brands shine in the world" as the goal, demonstrating the strength and confidence of Chinese enterprises. In this regard, Skyworth has become a model of the new era of domestic products, and has led the direction for the rise of Chinese brands.

As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity.