When Microsoft starts building the next generation of Windows operating system (Windows 9 or Threshold), it means that Windows 8 will soon be forgotten by users, or Microsoft hopes that users will forget it. Obviously, business giants are also afraid of being "exposed" and do not want users to remember the failed products they launched, such as IBM never talking about PCjr or OS/2, Apple chose to forget Performa computers, and Coca-Cola will no longer talk about the failed new flavor of cola. Obviously, the future is always bright, and Windows 8 really hurt Microsoft. Another "Vista" Vista was once rated as "Microsoft's most failed operating system", almost reaching the level of "rat crossing the street". When Microsoft launched Windows 7, it used public relations methods to limit the word "Vista" from appearing in press releases, communication media, investors, partners and consumers. Obviously, this bad product has become a shame for Microsoft. With the release and launch of Windows 8, we have seen the frequency of the word "Windows 8" appearing in Microsoft's official press conferences and activities gradually decrease. In the recent 2014 second quarter earnings conference, CEO Nadella only cited "Windows 8.1" twice, and both times he used the past tense. One of them was "We released Windows 8.1 Update in April this year to comfort corporate users." Obviously, although Windows 8 carries Microsoft's dream of developing a mobile platform, it is ultimately difficult to achieve its goal. Its market share of smartphones and tablets lags far behind Apple and Google, and its growth momentum is slow; and the sales volume of Windows 8 itself is currently twice that of its predecessor Windows 7, and only slightly higher than Vista. It's time to end Windows 8 Although Windows 8 has basically been sentenced to "death", as a responsible company, it is still necessary to finish the work. According to reports, Microsoft is very likely to release Windows 8.1 Update 2 on August 12. After Windows 8.1 Update 2, Microsoft is likely to speed up the launch of Windows 9, just like Windows 7 after Vista. After enduring a bad operating system, consumers tend to be more tolerant, giving the new system more room. Referring to the situation one year after the launch of Windows 7, the market share of Windows 8 (8.1) in 2015 may eventually drop below 10%. If you want to achieve your goal faster, then upgrading to Windows 9 for free may be a good idea, but it is not certain whether Microsoft will be so generous. In short, under the guidance of the new CEO and the "One Windows" strategy, Microsoft is expected to achieve some changes in the third and fourth quarters of this year, one of which is to get rid of Windows 8 and its negative reputation as soon as possible, and regain the recognition of consumers and the confidence of investors. As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity. |
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