The host scored the first goal! Hisense Fresh Air Conditioner builds industry IP on the world stage

At 21:00 on November 25th, Beijing time, the match between Qatar and Senegal officially started at the Gulf Stadium. After a fierce competition, Senegal finally won the match with a score of 3:1 thanks to the outstanding cooperation in the frontcourt, and Bamba Dieng scored a goal from the far corner. Qatar lost to the Teranga Lions and was defeated again. At the competition venue, "Hisense" and "Hisense Air Conditioner Fresh Air Navigation" shone on the stadium, and the slogan of Hisense Air Conditioner resounded through the green shade of the Gulf, singing the melody of fresh air sailing on the fast sail of the World Cup.

After the start of the game, the African Cup champion Senegal was the first to break the deadlock. In the 77th minute of the game, facing Senegal's 2:0 record, Qatar's Muntari scored with a header, completing the "zero breakthrough" in the history of the World Cup. But in the end, the host's aura was still no match for the strong attack of the Teranga Lions. Senegal's frontcourt cooperation was outstanding, and Bamba Dieng pushed the ball into the far corner to win the group match with a record of 3:1.

In fact, Qatar and Hisense Air Conditioning have another fate. In the women's singles final of the 2020 ITTF Qatar Open, Hisense Air Conditioning brand spokesperson Chen Meng won four consecutive games with a score of 4:1 and defeated Japanese rival Mima Ito. Two years later, Hisense Air Conditioning joined hands with the champion spokesperson to shout "Fresh Air Leads the Way" at the Qatar event and witnessed the victory battle between the host and the Teranga Lions. After this battle, the influence of Hisense Air Conditioning brand has soared, and it will continue to carry forward the fresh air IP and pursue excellence in the world's fresh air field.

In the 2022 Qatar World Cup, Chinese companies became the largest sponsor of this World Cup with an investment of US$1.395 billion. On November 21, the first goal was accompanied by a billboard of Hisense Group that read "World's Second, China's First". Hisense's marketing methods instantly became popular, and viewers exclaimed that it was "a clever public relations". On November 25, Hisense Air Conditioning relied on its strong group advantages to spread the slogan of "Fresh Air Navigation" throughout the green shade of the Gulf Stadium.

Why does Hisense Air Conditioner have the confidence to lead the fresh air industry? According to offline monitoring data from Aowei Cloud Network, during the period from W1 to W47 in 2022, Hisense Air Conditioner's fresh air market share remained the second in the industry. Over the years, Hisense Air Conditioner has been focusing on technological innovation and upgrading, firmly adhering to the concept of technology-based enterprise, leading the fresh air revolution in multiple stages of industry transformation, and becoming a well-deserved leader in the fresh air industry.

Hisense Air Conditioning has always been generous in its technological investment. In 1997, Hisense Air Conditioning manufactured the first variable frequency air conditioner in China, ushering in the variable frequency era in China. In 2008, Hisense Air Conditioning took the lead in launching the first fresh air air conditioner in China, and has been leading the fresh air track ever since. On November 18, the China Association for Promoting Industry-University-Research Cooperation issued a standard announcement, announcing that the group standard "Room Air Conditioner with Fresh Air Mixing Function" formulated by the Hisense Air Conditioning R&D team was approved.

This is the first time that the concepts of mixed air volume and mixed air indoor pollutant removal rate have been proposed in the industry. The formulation of the fresh air mixed air group standard has established technical requirements and test methods for the fresh air mixed air function, achieving a double leap in function and technology. In fact, many products under Hisense Air Conditioning are equipped with fresh air mixed air technology, such as the Brilliant C200 cabinet series and the Deep Breathing X6 wall-mounted series. Hisense air conditioning products with fresh air mixed air technology use the independently innovated fresh air outlet and air conditioning air mixed pressure difference traction air supply technology. By controlling the pressure difference between the fresh air outlet area and the air conditioning outlet area, the air conditioning air can double the speed of the fresh air. This innovative technology can increase the fresh air supply distance with the help of the air conditioner's strong air supply capacity, allowing the fresh air to be supplied farther and faster, speeding up the indoor air renewal speed and achieving effective air replacement.

Brilliant air conditioner is Hisense's first set of scenario-based home appliances tailored for Chinese families. As the first generation of products in the Brilliant series, the technical concept of Brilliant C200 fully reflects the Hisense air conditioning team's unremitting pursuit of technological innovation.

A set of data is used to reflect Hisense Air Conditioner's obsession with technology. In terms of fresh air, the Brilliant C200 is equipped with the most advanced fresh air mixing technology, the industry's first central duct fresh air system, 180m3/h ultra-large fresh air volume, and the leading level to achieve full-space rapid circulation for 3 minutes to refresh the breath; in terms of purification, purifier-level HEPA filter, Hi-nanox ion sterilization, 57° high-temperature self-cleaning, fresh air and purification duct integrated design, enjoy the fresh and uncontaminated air quality in the whole area. In addition, the Brilliant C200 also uses a 500-level electronic expansion valve, 360° full DC frequency conversion technology, 0.1 precise control, X1 energy efficiency level, exclusive 9-star gold diamond service, AI natural voice interaction system, Hisense Air Conditioner provides users with a full-range exclusive experience and deepens in the high-end and smart fields.

Be the leader of fresh air. In the new cold year of 2023, Hisense Air Conditioner, which focuses on technological innovation, will surely stand on the world stage and spread Hisense fresh air to all parts of the country, adding oxygen to the world and bringing new air to the global village.

As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity.