Some Alphabet subsidiaries may return to China in advance

Some Alphabet subsidiaries may return to China in advance

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According to foreign media reports, Google co-founder Sergey Brin recently hinted that after the reorganization into the holding parent company Alphabet, some of its subsidiaries' businesses will be able to freely return to the Chinese market.

Brin said, "Although the Chinese market is very difficult for us and the company has withdrawn from the mainland China market, we already have a lot of business in the Chinese market." He said that each subsidiary of Alphabet can independently decide in which country to conduct business. Although Google does not currently provide services to the mainland China market, it is selling advertisements to Chinese companies. The Wall Street Journal reported last month that Google is working with relevant Chinese authorities to consider launching an Android app store in the mainland China market.

Google withdrew from the mainland China market in 2010 and moved its search services to Hong Kong, China. At that time, Brin was also in charge of part of Google's operations. In recent years, Brin has gradually withdrawn from Google's daily operations. After the reorganization, Sundar Pichai was promoted to Google's CEO. Pichai's style is more practical and he has publicly stated that Google is very interested in doing business in mainland China.

In August this year, Google reorganized into Alphabet Holdings. After the reorganization, the company's core businesses, such as search, YouTube and Android, formed the new Google. Including smart home business Nest, Internet service Fiber, health company Google Life Sciences, and driverless cars, drones and other businesses, they have been separated from the main business. Brin is currently the president of Alphabet and the head of Google X. Brin made the above remarks at an event held on Wednesday for Project Loon, a high-speed Internet access service for hot air balloons.

He also said that China is currently one of the countries interested in expanding Internet coverage through hot air balloon technology. After the reorganization into Alphabet, Project Loon will be able to establish partnerships with more telecom operators. He said, "Project Loon executives no longer need to worry about the operating system of users' mobile phones, nor do they need to worry about whether operators have a good partnership with Google. They are no longer bound by complex relationships, which is more conducive to the development of Project Loon."

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