Jack Ma: Alibaba and Tencent are the only Chinese companies in the first tier of the global Internet

[[154850]]

Jack Ma talks about the media: Have depth, have attitude, don’t waver!

Qin Shuo: I am working on a circle of friends, hoping to build a high-quality, fully original multimedia square on the mobile terminal. At the same time, I think that society is too divided now, and I hope to maintain a relatively neutral attitude, adhere to the middle way, and build more consensus.

Ma Yun: I think your advantage is neutrality. Everyone's view of Qin Shuo is neutral and unbiased. But you also need to understand what is moderation and adherence to the middle way? "Zhong" is actually a verb, and "yong" is the most appropriate point. This point is different at different times. To be a media person, you must have your own attitude. What you are afraid of is that you have no opinions, and then Nobody is happy, no faction is happy, and the middle people are the least. If you take not making mistakes as the standard, and offend no one, the result is that you offend everyone.

Qin Shuo: The media is a public platform!

Jack Ma: I know. I am also an intellectual. People who come out to do things have no time to talk. Everyone looks at problems from different angles. The key is to analyze problems in depth. Oppose if you want to oppose, and support if you want to support. The real doctrine of the mean is to have your own opinions. What we are afraid of is wavering. Wavering means that readers will ask after reading, what is your attitude? The Wall Street Journal has its own attitude, and the Financial Times has its own opinions. The most feared thing is to be in a mess. Adhering to the middle way means having a precise understanding of a problem. Don't flatter anyone, but make people feel that "Oh, this guy has some stuff."

My view is that the media in the future must rely on depth and angles. Only by looking at the essence of a thing from different angles, depth and breadth can the media have a soul. You know, your attempt must have a future. The Chinese entrepreneurial group, entrepreneurial spirit and business civilization have an effect on the Chinese economy. But you must have your own style. If you want everything to be mixed together, there will be no school.

Jack Ma talks about China's business philosophy: emotional intelligence, IQ, love, responsibility, and political business

Qin Shuo: I am doing research on commercial civilization, hoping to sort out a context, that is, China's commercial civilization is subjective, not dependent.

Jack Ma: I think our Chinese culture has embodied excellent things in many places. The Chinese business ethics have finally developed something. Business must include emotional intelligence, IQ, love, and responsibility. To a certain extent, political intelligence must also be included. These are the five intelligences. It is difficult to put them together. A high IQ does not necessarily mean a high emotional intelligence; a high emotional intelligence does not necessarily mean a high love intelligence; people with high emotional intelligence are generally unwilling to take on more responsibilities; and when they take on responsibilities, sometimes there are problems with political intelligence and business. Many of the business ethics here are to adhere to the middle way and do the most appropriate things.

I hope your research will develop its own style. Remember to stick to the middle way and not be a fence-sitter. Don't care too much about other people's evaluation. For example, some people would say to me, Jack Ma, you said that 5 years ago, why do you say that now? I was at this level 5 years ago, and today is a little better than 5 years ago. How can you guarantee that what you said 20 years ago is at the same level as what you say now? Doesn't that mean I haven't made any progress? ! So people ask me, you were not like this 5 years ago, why are you like this now? It's normal. So many things have happened. I have also improved, but I may also have regressed. Running a media is like entertaining guests. This table of dishes is for this group of people, and that table of dishes is for that group of people. If there is a problem with this table of dishes, then I will understand and correct it, so that people will follow your path.

Jack Ma on the acquisition of Youku Tudou: We won't be stupid enough to bring something over and kill it

Qin Shuo: Recently, Alibaba acquired Youku Tudou. Will this affect its openness? You acquired it all.

Jack Ma: What you are worried about is, oh my, will Alibaba get fat? Can it digest? If Alibaba becomes closed, it will die, right? If Alibaba is an open ecosystem that is constantly evolving, like we have been doing for 15 or 16 years, then we can strike a balance.

We are not stupid enough to take something and destroy it, turning it into our "tool". Do we need this thing? No. With Youku, we have taken on a greater responsibility. With Youku, there are three video websites in China with different styles, giving everyone a choice. Whatever we do at Alibaba today, the fundamental point is to use Internet thinking to promote social progress. Maybe some people do this for more benefits, but we hope to do it well, really do it well. Of course, there are some things we really can't help with, but if it fits my strategy and I can help it, why not? !

Jack Ma talks about the economic environment: There is pressure, so take it easy

Qin Shuo: Will the recession of the entire real economy be reflected on the Internet? Will the Internet also see a so-called new normal?

Jack Ma: The new normal is that any enterprise will change when it reaches a certain stage of growth. Children of three or four years old grow very fast, but later on they grow slower and slower, and what grows at this time is what is inside their brains. Today, Alibaba may still be sixteen or seventeen years old, but when it grows to twenty-two or twenty-three years old, you cannot see what it grows because it is invisible. It grows inside. It is impossible to require a sixteen or seventeen-year-old company to grow like a child, and also require it to have the experience and IQ of a seventy-year-old. When you are a child, you should grow physically, but when you are twenty or thirty years old, you should grow IQ. The same is true for enterprises.

Do you think I am under pressure? Of course I am! This child is so tall, so he may have some inappropriate behaviors. It doesn’t matter if we correct him or change his behavior. Parents are always worried about their children. But we should see things more clearly and simply. Some people worry about not being able to find a wife, and if they find a wife, they worry about whether she can give birth to a child, and if they give birth to a child, they worry about whether this or that will happen. They worry every day. How can this be OK? !

Jack Ma talks about the new BAT structure: Baidu is not in the first echelon of the global Internet

Qin Shuo: Do ​​you think there will be some new features in the changes in the power and structure of the Internet? In the past, some people talked about BAT, and now some people talk about ATM. Meituan and Dianping have merged. Will O2O be a big market in the future?

Jack Ma: ATM, M stands for Ant Financial!

The big problem of China's Internet now is that it relies on transaction volume to raise funds. This business model is a ghost, and it won't make money in 5 years. What is a business model? One of the important evaluation indicators of a business model is scaled profitability. Without scaled profitability, it can only be called a business behavior, not a business model. How many companies in China's Internet today have real business models? Baidu, Tencent, Alibaba, and Ant Financial. Because they have scaled profitability. What is scaled profitability? It means 10 billion yuan in revenue and more than 3 billion yuan in profit. (Qin Shuo: Just these four?) Let's find a few more, for example, there are one or two that may also count, but the model is a bit outdated.

Internet companies need to have more than 10,000 employees, 10 billion US dollars in revenue, and an average employee income of 2.5 million to 3 million RMB. There are only four companies in the first echelon of the Internet in the world - Google, Alibaba, Tencent, and Facebook. The others are second-tier. Apple and HP rely on hardware, while the Internet relies on service fees. So if you do the math this way, you will understand everything.

Qin Shuo: Is there a fourth force after BAT? A new force?

Jack Ma: (The new force) may be Xiaomi. But whether Xiaomi can do it in the future depends on whether it earns soft service fees or hardware profits.

Jack Ma talks about the succession of the Internet industry: Alibaba has specified the track strategy

Qin Shuo: Look at the United States, new forces emerge every few years, but in China it’s always BAT.

Jack Ma: China is not static. Baidu is under some pressure. If Alibaba and Tencent don't do well, they may also fall out. Who knows? ! What if Tencent didn't have WeChat? If Alibaba didn't have Taobao and Ant Financial, I wouldn't be able to do it either. We had a theory earlier that no Internet company could maintain its advantage for three to five years. So we developed in echelons and fought organically. Each company would go up, then retreat, and then another one would go up, forming a cycle. This was the strategy we set seven or eight years ago, the crawler strategy. Alibaba B2B needs to be repaired, Taobao will be the first camp, then Tmall, and then Alipay will rise. In two years, it will be cloud computing, and then Cainiao, one round after another, because each advantage can only be maintained for three years, and then come back to repair, and then start rotating again. Others would not think this way about this problem. We thought about it randomly, so we came up with this. So if you use yesterday's business thinking to look at it, it's wrong no matter how you look at it.