How to make your product stand out in the Apple App Store in 2017?

【51CTO.com Quick Translation】Just last week, Apple announced the list of the most innovative apps and games in 2016. As developers, we certainly hope that our work can win this honor. The topic of today's article is how to stand out in the Apple App Store in 2017.

Simple and clear UI design

Bear is a note-taking app that has been voted number one on iPad and iPhone charts in many countries. Although its functionality is exactly the same as the native memo app, Pages, and even Evernote in iOS, its simple UI is very attractive. In fact, its excellent syncing function is only the icing on the cake in front of the excellent UI. In other words, this is Evernote without the bloat.

The game is smooth and addictive

In fact, before Super Mario Run, there was a wave of auto-parkour games on iOS. The previous "Speed ​​Chameleon" has a powerful physics engine and smooth game experience, and as shown in the figure below, this game has a strong visual impact. It may take up to 30 minutes to pass a level, but the economical experience makes us immersed in it. Looking at the user reviews of the game, you will find that people are eagerly looking forward to more new levels.

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iPad Pro as a secure platform

I'm not sure if the Apple Pencil will be as successful as expected, but there are reasons to consider the iPad Pro as your first target platform. Concepts is an excellent paperless design app for architects and designers. Its most outstanding feature is the color wheel - users can quickly select the desired color without switching back and forth.

Developing a fitness app

Fitness apps dominated the list of popular apps in 2016. Given people’s urgent need to stay healthy, most users would install such apps on their devices, whether they actually practiced it or not.

As an app specifically for planning exercise and diet, 8Fit offers a different feature set from traditional fitness apps. Therefore, if you focus on a specific direction and target market (such as providing home fitness recipes) and provide necessary features, your app may be able to successfully overwhelm many competitors.

Focus on a single country

Apple's 2016 Top Apps list looks at multiple countries and selects the top apps in each country's popularity ranking. Therefore, we can completely improve our apps as much as possible based on the actual situation of a specific country.

Focus on the childcare market

New parents are always happy to pay to solve their own parenting problems. Whether it's monitoring your baby's sleep or eating patterns, we have a wide range of development directions. The BabyTime app made the list this year, providing analysis and reporting functions to help parents understand their child's current status and share information with others. Faced with such a large demand for services, you can consider creating related apps and incorporating various new features and extensions in iOS 10.

Summarize

Generally speaking, keeping up with the latest operating system versions can give our applications more powerful capabilities. In terms of games, we need to invest a lot of time in the user interface and graphics performance to develop results that can run smoothly and are extremely attractive. For the first time, you should be keen to discover vacancies and niche markets, which will help your application results successfully enter the top application list next year.

Original title: How to Be the Best of the Apple App Store in 2017

Original author: James Sugrue

[Translated by 51CTO. Please indicate the original translator and source as 51CTO.com when reprinting on partner sites]