As the person in charge of Baidu bidding, the most important thing to consider is the conversion rate. How much investment can lead to conversion? This is assessed through the input-output ratio. However, for SEM personnel who are just getting started, how do you calculate the conversion rate of Baidu bidding promotion? Let’s learn more about it with Feng Chao from Dongguan Network Promotion ! How to calculate the conversion rate of Baidu bidding promotion? When doing Baidu promotion, everyone is very concerned about the conversion rate: I will first share two very important SEM formulas, which will help solve some data analysis and data statistics problems of Baidu promotion. 1: Conversion rate = number of orders/number of clicks. From this formula, we can analyze that the conversion rate is determined by two factors, one is the order volume and the other is the click volume, and these two factors are in direct proportion. This formula can clearly tell you the specific conversion rate. 2: CPC = profit * conversion rate. From this formula, we can analyze that the keyword bid (CPC) is determined by the product's profit and conversion rate. Through this formula, you can clearly know whether Baidu promotion is profitable or loss-making. Each piece of data has its own value, and they influence each other and are inseparable. Isolating any of the data will lead to one-sidedness and errors in data analysis. How to calculate the conversion rate of Baidu bidding promotion? 1. How long does it take to open a Baidu framework account? 2. How to set up Baidu’s bidding promotion plan? 3. Baidu Union Copy Promotion Group Tool The Union Copy Promotion Group Tool can copy the selected existing Union promotion group to the original or newly created promotion plan, simplifying complicated operations. When some settings are repeated and promotion groups need to be divided according to certain dimensions, you can consider using replication. 4. Baidu Promotion Tutorial: How does the medical industry promote bidding? The editor of the bidding hosting (Snail) has always been operating the Baidu promotion account of the enterprise. He has never been engaged in the medical bidding industry. However, he did operation and promotion in the medical industry a long time ago. At that time, he took it for granted that Baidu bidding was nothing more than who paid for it. 5. What data does Baidu's bidding promotion analyze? 6. How does Baidu bidding improve consultation conversion? |
<<: What are the benefits and functions of SEM marketing?
>>: Things to note when bidding for multiple websites at the same time! How to bid for ranking?
As a company living in the Web world, Google has ...
Can bidding hosting improve the quality of corpor...
The Yellow River is the mother river of the Chine...
Douyin is a music creative short video social sof...
【51CTO.com original article】 Activity description...
Who says programmers should code in boredom? Who ...
Office workers who don't have time to cook mu...
What kind of creative has a high click-through ra...
Expert of this article: Li Tian, Chief Physicia...
When users use a product, there are always two op...
As OTT has developed to this day, big data mining...
How to configure large server rental? Is it expen...
What would you do if you found out that your room...
Nowadays, many people regard shooting short video...