The video tutorials of Mobei Class from introductory to practical tutorials are good courses for novices. For students who are already in operation, they can also enrich their thinking. The course schedule is as follows: (Note: The courses are updated synchronously. After purchase, there will be new tutorials, which will be sent free of charge!) Course Catalog: 01Efficient account building 1. Introduction and application of each level of account 2. Keyword intent analysis and word selection skills 3. Tips for building a healthy account structure 5. Keyword batch expansion and grouping skills 6. Keyword advanced pricing and price adjustment skills 7. Advanced application skills of keyword matching and negative words 8. High click-through rate creative optimization techniques and creative report analysis methods 9. Keyword URL parameter tracking effect monitoring 10. Preparation and launch strategy for new accounts 02Website Traffic Analysis 11. Essential Elements for a High-Conversion Landing Page 12. Application of Baidu Statistics in SEM 13. Application of Baidu Statistics in SEM 14.OCPC Smart Investment and Merchant Account Application 03Data report application 15. Advanced Pivot Table Application and Excel Functions 16. Use Excel to improve keyword conversion cost report 17. Use Excel to improve time period and regional data analysis 18. Use Excel to improve contract signing and transaction reports (79 minutes) 04Advanced Data Analysis 19. Power Bi visualization chart function application 20.Power Query one-click refresh automated report application 21. Power Query search word upstream and downstream analysis 22.Power Pivot multi-dimensional data modeling practice 23. Daily bidding workflow and data analysis summary 05Account Practical Analysis 24. SEM efficient account data analysis dimensions 25. 6 rules for advanced SEM data analysis 26. Five Quantities and Four Rates Analysis of SEM Marketing Funnel 27. How to quickly increase conversions when taking over old accounts 28. 9 dimensions of 100% analysis of search term reports 29. How to analyze and optimize keyword reports 30. Keyword Four Quadrant Account Practical Skills 31. Use conversion word root analysis to adjust and optimize accounts 32. Factors affecting high conversion costs due to high account clicks How to quickly analyze when the promotion account effect suddenly deteriorates 06Interview and salary increase 33. SEM golden resume creation and interview skills 34. How to formulate SEM promotion strategy To purchase tutorials, add WeChat: 18673936764. Tutorials are sold at 50 each. 188 members can view all tutorials! |
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