From the perspective of the entire Internet ecosystem, low-quality advertisements are becoming more and more prevalent, gradually spreading to various websites, seriously affecting users' normal browsing experience. Imagine how you would feel when you open a web page and see, instead of interesting content, junk ad windows or large ads that confuse and hide the main content? In order to deal with this bad experience, Baidu launched the Pomegranate Algorithm on May 17, 2013. What is the Pomegranate Algorithm? Corresponding to the previous Baidu Green Radish Algorithm, the Pomegranate Algorithm is an upgraded version of Baidu's crackdown on low-quality websites. This is a powerful means for Baidu search engine to improve user experience and search quality. How to deal with the pomegranate algorithm 1. Block low-quality content If your website has many articles but no ranking, we can filter out some low-quality content and use robots to block it. At the same time, update more high-quality content, but be careful not to block too much at one time. 2. Optimization of advertising space If a website wants to develop well in the long run, it needs to use high-quality advertising space instead of crazy pop-ups. For example, inserting advertisements at the bottom of the article or on both sides of the content page will not affect the advertising revenue and will not affect the user's reading. Students with good writing skills can add a few advertisements to the text. 3. Page content optimization When Baidu crawls the entire content page, it will automatically identify whether your content is original, so we must improve the originality of the content page. 4. High-quality content Many people should know that high-quality content is very important, but few people update high-quality content, and even many people don’t know what high-quality content is. High-quality content is content that can be helpful to users. That is high-quality content. A website can only develop sustainably if its content is of high quality. Finally, I hope that webmasters can start from the user's perspective, consider the long-term, reasonably place advertisements and write good articles without affecting the user experience, and winning the long-term favor of users is the basis for the development and growth of a website. |
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