No idea for APP promotion? One map helps you get all channels! (Super complete)
Everyone working in the Internet industry knows that promoting APP applications involves a long process of accumulating users. To do a good job of promotion, you have to be willing to "spend money", and you may need to continue spending money. Of course, before promotion, you must ensure the quality of the product. Because it is not recommended to promote new products as soon as they are launched, because if the product has not been recognized by the market, it is recommended to start promoting it from free channels , such as social groups , Tieba , Zhihu, Weibo, WeChat and other platforms. Through this method, you can obtain effective user feedback, and then optimize the product, and also test whether it can be accepted by the market. Below is a list of some APP promotion channels , which are mainly divided into online channels , offline channels and word-of-mouth channels.1. Online channelsThere are four main online channels: online advertising, app store promotion , exchange cooperation, and media advertising. Among them, online advertising is divided into search channels, alliance advertising , navigation advertising, super advertising platform, T-type display advertising, etc. See the map for details. App store promotion includes mobile phone manufacturer app stores, mobile phone operator app stores, third-party app stores, mobile phone official app stores, large platforms, clients, wap sites, web download sites, etc. See the map for details. Traffic exchange cooperation includes content cooperation, opening screen, pop-up windows, focus pictures, in-app recommendations and other operations. See the map for details. Media advertising includes: brand promotion and news submission, see the map for details. 2. Offline channels 3. Word-of-mouth channelsThis article was compiled and published by @鸟哥笔记(Qinggua Media) by the author @鸟哥笔记. Please indicate the author information and source when reprinting! Product promotion service: APP promotion service, information flow advertising, advertising platform |
<<: VideoStudio 2020 video tutorials from beginner to advanced
![[Smart Farmers] The power of seeds: Uncovering the "treasure genes" of the National Tea Germplasm Resource Garden](/upload/images/67f2219624f49.webp)
![[Popular Science on Epidemic Prevention] You need to know these 8 facts about asymptomatic infections](/upload/images/67f2a77811b0c.webp)
Recommend
Tips for creative copywriting for information flow ads, so that your ads will say goodbye to click-through rates below 1%
What kind of information flow advertising creativ...
Who will win the battle of words? ——Front-end and back-end passionate debate
Are you still worried about having nowhere to dis...
List of "Science" Rumors in May 2022: Is outdoor disinfection necessary? Can cooking in an air fryer cause cancer?
The monthly "science" rumor list is gui...
This bear who loves taking selfies took 400 beautiful photos of himself
You may have heard about a group of black crested...
Website SEO diagnosis and optimization plan case: The website went from “0” to “2” in one month!
Case Description: I made this website myself. Aft...
Honda's Japanese factory shut down for one day due to ransomware attack
According to Reuters, Honda Motor said on June 21...
China Passenger Car Association: In-depth analysis report on the national passenger car market in October 2022
This article is an authoritative in-depth market ...
Arteta is diagnosed with the new coronavirus. Arsenal coach Arteta is diagnosed with the new coronavirus. The training base has been closed!
Live broadcast on March 13, according to official...
Siri may be able to answer calls for you and convert them into text messages
[[143765]] If you have always regarded Siri as a ...
Analysis of commonly used user acquisition strategies for online and offline platforms
This article mainly discusses the analysis of use...
When the weather gets cold, why does your phone suddenly run out of battery or even shut down automatically?
Winter always brings infinite beauty, but also so...
Pop Mart Brand Analysis
Before blind boxes became popular, Pop Mart’s bus...
Over 1 billion monthly active users! Check out the advertising in Moments!
On March 21, 2018, Tencent announced its fourth q...
Your information flow ads are not converting well? 2 big problems!
As a practitioner of information flow advertising...
Samsung hits back at stress test: Who told you to use such high pressure?
Last Friday, SquareTrade, a third-party smartphon...