Ever since the trend of short video live streaming to sell goods became popular, most people actually make short videos just to make money. How many people do it for entertainment? But most people fail to make money, their enthusiasm fades, and they gradually give up, and eventually it becomes just for fun. So how do you monetize short video live streaming? What are the ways to monetize short videos? There are four ways to monetize through short video live streaming: First, make money from information asymmetry. That's what I know, but you don't. Anyone who has read martial arts novels knows that information can be sold for money! The same is true in modern society, except that the Internet is both a factor of success and failure. The Internet has made information asymmetry less obvious, and it has become increasingly difficult to make money. Second, make money from your knowledge reserves. We all know it, but I know it better. For example, there are many hosts on Kuaishou who talk about history. Some of the historical knowledge they talk about may be known to their fans, but these hosts can explain this historical knowledge in a more detailed and interesting way, and go deep into details that fans don’t know, and they can still win the favor of fans. Third, make money through execution. We both knew it, but I did it and you didn't. In fact, everyone knows the importance of execution, and everyone knows that short videos can be monetized if they are well made, but they are just too lazy to shoot, so they slowly miss the bonus period! Fourth, make money from core competitiveness. We all know it and have done it, but I just do it better than you! Earning money from core competitiveness is more long-term. Look at those business leaders, aren’t they all competing to do better, forming a virtuous circle, and their businesses are getting bigger and bigger! In fact, no matter which method is used, what is more important is to keep learning, researching, and improving. If you think carefully about the four ways to monetize short video live streaming, isn’t this the truth? |
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