Yuan Guohua, "Who to Learn from: The Underlying Thinking of Rapid Growth"

Yuan Guohua's "Who to Learn: The Bottom-Level Thinking of Rapid Growth" Resource Introduction:

This year, due to the impact of the epidemic, the online education industry has ushered in new opportunities and achieved vigorous development. Companies such as Yuanfudao, Zuoyebang, and GSX have achieved explosive growth. But what followed was that online education companies burned huge amounts of money in order to quickly attract users, causing the entire industry to suffer large-scale losses. Under such circumstances, GSX has achieved six consecutive quarters of revenue growth, and its gross profit margin in the first quarter of 2020 even exceeded that of leading companies such as New Oriental and TAL Education. Under this abnormal situation, doubts about GSX spread in the market. The result of this was that GSX was shorted 12 times in just one year. But GSX has become more and more courageous despite setbacks, and its stock price has continued to rise. How did GSX achieve rapid growth and profitability in the short term? Founder Chen Xiangdong made three important decisions during the development of GSX. How did these three decisions affect the development of GSX? Where might the online education industry go in the future? This case class will answer: How to achieve rapid profitability during the rapid development of an enterprise? When facing important business decisions, how to think from the bottom up to help enterprises make the right strategic choices? What is the future development trend of online education? What impact will it have on enterprises in the industry?

Course Catalog

0Course Preview.mp4

1. Review of the development history of GSX.mp4

2. Internet companies VS education companies.mp4

2020-10-22 Yuan Guohua-Notes.pdf

2020-10-22Yuan Guohuappt.pdf

2020-10-22 Yuan Guohua "Who to Learn: The Bottom-Line Thinking of Rapid Growth".doc

3. Taobao model VS JD model.mp4

4.2B2C vs All in 2C.mp4

5. Prediction of the development of the education and training industry.mp4