When we open the Momo app, we can see some advertisements when browsing the people nearby, nearby dynamics and friend dynamics on Momo, such as: acne removal, beauty, hair extensions, etc. These are Momo information flow ads. So what types of Momo information flow ads are there and what are their respective effects? 1. Landing page information flow advertising Features: 1. Intelligently push ads based on user preferences; 2. Support jump to external links; 3. Present in the form of pictures and videos. Effect: Effectively achieve "order conversion" or "collection goals". 2. Application promotion information flow advertising Features: 1. Inserted into Momo information flow as content, with good native experience; 2. Click on the ad to install and download directly; 3. Show the product in the form of pictures and videos. Effect: Efficiently realize the "registration and installation" of the application. The application promotion needs to combine the characteristics of the application itself and the attributes of the Momo user group to determine the delivery method. 3. Store Information Flow Advertising Features: 1. Display product or merchant information in the form of pictures; 2. Promote local businesses, with an accuracy that can directly identify nearby customers with needs; 3. Suitable for local O2O merchants to promote new products, sales promotions and discounts. Effect: Help local life service merchants achieve brand exposure, efficiently acquire customers, and expand business sources. The above is the editor’s introduction to Momo’s information flow advertising. If you are interested, you can try Momo marketing. In addition, Momo also provides splash screen advertising. If you have brand exposure or other needs for exposure to a wide range of people, you can also try Momo’s splash screen advertising. |
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