Features and display forms of Phoenix.com splash screen ads and information flow ads

The threshold for advertising on Phoenix.com is low, making it suitable for many small and medium-sized enterprises to place advertisements. So what are the characteristics of Phoenix.com’s splash screen ads and information flow ads?

1. Advertising Features

Splash screen ads

Phoenix.com's splash screen ads are displayed when users open the app. The ad display time is 3 to 5 seconds. Splash screen ads are generally presented in the form of picture ads, which give users a strong visual impact, leave a deeper impression, and are conducive to corporate brand communication.

Splash screen ads are suitable for brand promotion, product event promotion, and promotion of companies with high exposure requirements.

Information flow advertising

Phoenix News' information flow ads are displayed while users are browsing information. Ads can be presented in the form of pictures and text, three small pictures, full-width large pictures, and video ads. The display forms are richer and can meet the aesthetic tastes of different users and enhance user experience. Information flow ads will not interfere with users’ browsing of information, have good nativeness, are more easily accepted by users, and have good advertising conversion effects.

2. Display form

Phoenix.com ads can be displayed on both ends, with different display formats for PC and mobile ads. Here are some of the main display formats of Phoenix.com ads:

PC advertising

PC-side ads are displayed in a variety of styles, in the form of non-information flow ads, and are divided into:

1. Page header ads and bottom header ads

2. Picture-in-picture ads on channel pages

3. Web page side ads

Mobile Advertising

Mobile advertising is mainly displayed in the form of information flow advertising, which can be divided into:

1. Graphics and text ads

2. Full-width image ads

3. Three small pictures ads

4. Text link advertising

Phoenix.com has a variety of advertising display formats to meet advertisers' different creative advertising needs, greatly improve advertising exposure and conversion rates, and bring more substantial profits to companies.

For advertising on Phoenix.com, please contact Qinggua Media

1. Introduction to Phoenix Online Advertising

2. Phoenix.com advertising price

3. The effect of Phoenix.com advertising

4. Phoenix.com advertising promotion account opening

5. Phoenix.com advertising display style