What is the importance of developing a WeChat applet for financial management?

In the era of diversified Internet finance, people's awareness of investment and financial management continues to strengthen, mobile financial platforms are developing rapidly, and a tiered financial market is gradually taking shape. Safe and stable products are welcome. In order to meet people's needs, the financial management WeChat applet has been developed to provide the majority of investment users with honest, convenient, low-risk, ideal income and stable return mobile financial management services, which can meet the needs of friends who have financial management habits.

1. Financial management app development solution:

1. A high-definition startup page guides new users on their first use and introduces the features of the mini program.

2. Registration/Login: Complete registration using your mobile phone number and verification code. A password retrieval function is provided. Users can also enter the homepage using a gesture password.

3. The functions of the homepage are clear at a glance, including site broadcasts, system messages, yesterday's income amount, increased income, exclusive benefits for new users, details of financial management projects, withdrawals, purchases and account assets.

4. Comprehensive protection: security protection, profit protection, contract protection and strategic cooperation.

5. Discovery, including exclusive offers for new users, recommended interest rate hike plans, inviting friends, customer service introductions, team introductions, dream plans and micro-movies.

6. Personal Center: You can modify your profile picture, view asset details, transaction records, bank card information, invite friends, call customer service with one click, WeChat customer service, help and feedback, etc.

2. Smart Financial Management Operation Plan:

1. Don’t worry about short-term channel costs. Analyze the relevant data of investment users to see whether the registration rate, real-name rate, card binding and other conversions are still normal. Give the channel half a month and don't worry too much about short-term costs.

2. Pay attention to the overall scale and cost. See how many new investment users can be obtained through all channels combined and how much the cost is. Don't worry too much about the cost of each channel. Just exclude some channels with particularly high costs.

3. Create some performance channels appropriately. The number of those coming online is usually very small, only dozens a day, but the number of those coming from the freeloaders is very large, with thousands a day. Therefore, performance-based channels need to be placed according to their own needs to avoid blindly pursuing volume.

4. Continuous activities coordination. For those outside the site, it is necessary to attract more users to register or invest, such as new user registration, real-name registration, investment and red envelopes, inviting friends to send red envelopes, etc.; for those within the site, it is necessary to encourage users to purchase more financial products. For example, interest rates will be raised on the day of the event, and corresponding gifts will be obtained based on the ranking of purchase amounts, etc.

5. Regain users. The main methods are phone calls or text messages, of course, phone calls are more effective.