In fact, many people have been asking how to make Douyin, including watching some courses, but they are still hesitant to take action. A big part of the reason is that appearing on camera and making short videos feels like a threshold. In summary, I think there are two main reasons 1. They are shy or afraid of being seen by their relatives, friends, bosses, classmates, and relatives. They are also not confident about their looks, or they can’t remember the words, or they don’t have a good sense of the camera, etc. 2. I don’t know how to shoot, what to prepare, how to do it, and all kinds of problems, including where to shoot. So can you still do Tik Tok? Of course you can. Today I will summarize these 5 types of accounts that can increase followers and monetize without appearing on camera. They are all subdivided into vertical categories. See if you can find what you are good at and like, get inspired, and find your own creative direction. 1. Book recommendationsThis type of account is suitable for friends who read a lot, or friends who have studied books. This type of content is roughly one book per video, explaining the wonderful content and stories in the book, or the benefits of reading the book, and finally a small yellow car is hung in the lower left corner. The content and form of the book are not limited, it can be history books, suspense, animation, parenting, solving crimes, handmade DIY, etc. Video format: The video format is very simple and easy to operate. Prepare a clean desktop, then shoot the desktop from above, with only hands and books in the shot, shoot the style and details of the book, open the book and start telling the story inside The script is basically fixed, for example: I found another good suspense book today, I can xxx, the content can usually be completed within 40 seconds, and it is very simple to shoot. The main thing is to make this book interesting. 2. Practice QuestionsThe content of this type of account is suitable for subject teachers, college students majoring in the subject, or friends who like to learn. This type of content is generally about teaching vocabulary reading and writing, CET-4 and CET-6 exams, IELTS, postgraduate entrance exams, etc. The target group is students, newcomers to the workplace, people studying abroad, and those taking postgraduate entrance exams. Others with similar content and format include: teaching math problems, Chinese ancient poetry, history, and other types of knowledge teaching and exercise. Video format: All overhead shots, simple books and white paper as teaching aids, various exercises, or word spelling, no real person required, you can add popular pure music background music to create a learning atmosphere This type of video monetization can be used for local training institutions to recruit students, or for IELTS, postgraduate entrance examination registration, or for selling examination materials, or for selling stationery, etc. The video is usually very stable, but the hit video must have some flaws to trigger discussion 3. Software SkillsThis type of content is suitable for technical personnel, such as various computer software (PS, AE, Office series, various spreadsheets, Adobe series software, mind maps), and can also be practical experts in programming, graphic design, logo design, etc. The target groups are mainly young people, college students, new employees, etc. Video format: No need to shoot, just record the content on the computer screen, each video explains one knowledge point For example: how to use a function of Photoshop to make you look like a rich person, how to use code to express your love, I believe everyone has seen this kind of account Monetization means recruiting students. I have seen some software training institutions open a lot of such accounts, and then direct traffic to private domains for conversion training. As an individual, you can sell your own courses or provide technical services to others. I have noticed that there are many accounts that design logos for others to monetize their services. Usually, after receiving an order, I start a live broadcast to process the order. On the one hand, live broadcast can generate income, and on the other hand, it allows everyone to see your creative process, which makes them recognize you more. 4. Popular ScienceThis type may be a little more difficult and is suitable for friends who are already doing physics, chemistry, biology, and chemistry experiments. Compared with other popular science accounts, this type of account mainly uses experiments to popularize some issues of public concern. Doing chemical experiments and conscientious evaluations, such as street grilled sausage testing and pearl milk tea testing, etc., the number of fans increases very quickly. The video format is relatively fixed, which is an overhead shot of the chemical experiment process with professional equipment (gloves, clothes, equipment, etc.). Content production may require a lot of preparation 5. Inspirational copywritingThis type of content is relatively simple, non-real-person live-action footage, and only requires writing skills (or finding a writer) and some shooting techniques. The video content is just real shots of various landscapes, plus inspirational copy + post-production dubbing. You can just look for local scenery, not just tourist attractions. For example, local universities such as Tsinghua University, school libraries, some beautiful local buildings, or beautiful campuses, after all, are for making positive energy inspirational videos. You can just shoot the video content casually. If you see street performers or students doing military training, just shoot some. Video production is very simple. It is difficult for a single scene to become popular. The important thing is to match it with copywriting and titles, then it may become a hit. Monetization can be based on the video content, selling books, or doing virtual monetization. There are many more types of accounts that do not go abroad. Here we just sort out a few that have been gaining momentum recently. There are also many accounts that do not leave the country. Game commentary, usually a screen recording of the game with commentary, is also possible. If you don't know how to play, you can go online to find funny moments and do secondary editing. Live streaming is generally more profitable. Mixed-editing accounts such as film, television and music do not require going abroad or filming. There are currently 9 types of content classifications and production forms for this type of account (movies, music, inspirational, chicken soup, entrepreneurship, emotions, book lists, hand-painted, and word-speaking) This type of account is also very popular now. The monetization method can be selling, mini-program monetization, teaching, virtual monetization Pay attention to the characterWhat we need to pay attention to here is that although these accounts are not real people, they are more or less set up by people, or you have to deliberately create them. What is a human-created account? You need to let users clearly answer three questions Who are you? What do you do? What can you provide (value)? For example: I came from the Tang Dynasty in the East and went to the West to obtain Buddhist scriptures. The relationship between the increase in followers and the personality is quite large. It is easier to gain followers if you have a personality, but personality does not mean you can appear on camera. So how can we show our personality without going abroad? 1. Profile picture, which is a photo of yourself (can be a side view or back view) 2. Name. The name can be a name with a personality (positive energy name, can be xx positive energy) 3. Profile: Account introduction reflects some personal information, occupation, region, interests and hobbies, etc., reflecting the positioning 4. Real-person dubbing, real-person dubbing makes the audience more familiar with you 5. Fixed words, have your own fixed opening or ending slogan, for example: Hello everyone, I am xxx who is good at photoshopping, today I will bring you xx 6. Give yourself some fixed labels, share some of your experiences and stories, and repeat them (Beijing drift, Shenzhen drift) 7. Share vlogs occasionally. You don’t need to appear on camera when shooting vlogs. Just record what you did today and the scene. This is more suitable for when you have done something recently and didn’t create any works. It’s just right to record the process and show it to everyone. That’s vlog. For example: You are a technical expert, and you are going to Guangzhou to attend an xx conference these two days. You can film the process and scenes for everyone, explain why there is no update, so that your fans can get to know you better. Author: Mingze Source: Mingze Network Marketing |
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