Ideas for building a second type of e-commerce account

After many policy changes, is it still easy to do second-tier e-commerce now?

Regarding this issue, I think it is really necessary to talk to you all. Judging from my WeChat friends, there are at least 800 optimizers who have invested in second-category e-commerce. Since the platform classified all Luban e-commerce into Doudian, people often come to ask me, "Is the second-category e-commerce no longer viable?" "Is live streaming going to replace second-category e-commerce?" Faced with such questions, I just smiled and said nothing.

Some people think that live streaming can make money, so they follow the trend and invest a few thousand yuan, but only sell a few hundred yuan after a live streaming;

Some people think that second-tier e-commerce is difficult to do. An optimizer friend of mine spent several thousand dollars to run it, and one advertisement brought in tens of thousands of orders.

Ultimately, it’s the difference between knowing how to play and not knowing how to play. Today, when someone asks me about second-tier e-commerce, I will tell him this: "It is not easy for second-tier e-commerce to succeed." If you want to be good at second-tier e-commerce, I hope my sharing today can help you make this difficult task easier.

If we want to understand the second-class e-commerce, we must first know how the second-class e-commerce makes money?

First and second types of e-commerce monetization methods

Author: Houchang College

Source: Houchang College (semlianmeng)