What are the requirements for joining Baidu AiPurchasing? How much does Baidu Aicaigou promotion cost?

If we say that industrial manufacturing companies failed to catch up with the express train of e-commerce 10 years ago because of their heavy industrial model and insufficient logistics load capacity, then today when the B2B industry is becoming more mature and major logistics are well-connected, industrial manufacturing companies have no reason to miss out on Baidu Ai Procurement’s new B2B marketing model. So, as a merchant who wants to take advantage of Baidu Ai Procurement , what are the requirements for entry into Baidu Ai Procurement? How much does Baidu Aicaigou promotion cost? Let’s follow Feng Chao from Jimifeng Technology to learn more about it! 【WeChat: 15915862505】

What are the requirements for joining Baidu AiPurchasing? How much does Baidu Aicaigou promotion cost?

Q: How to join Baidu AiPurchasing?

Entry conditions: The manufacturers that wish to enter the market must have a business license issued by the Industrial and Commercial Administration, and the license must be valid.

Settlement process:

1. First, find the Chinese supplier who is the official authorized service provider of Baidu AiPurchase.

2. Contact the Chinese supplier service staff to submit an application for entry.

3. Sign the “Promotion Pass” service contract and pay the fees.

4. After reviewing and passing the promotion product information, you can successfully enter the platform after waiting for 3 natural days.

Fees:

The annual package fee is: 6980 yuan/year.

Q: After joining Baidu AiPurchasing, how do we optimize our products and obtain more traffic?

Let’s start with a case to understand it step by step.

As we all know, the ranking of Baidu Ai Procurement is not fixed. Baidu Ai Procurement adopts an aggregated search display method, which is the same as SEO keyword selection. When searching for product keywords, models, categories, and brands, the more information found, the stricter the screening mechanism and the more accurate it is. Impact demonstrations usually have the following elements.

1. Time factor

First of all, there is the time factor. The Aladdin cards of Baidu Ai Purchasing are not corrected by human factors, but are randomly displayed through a series of big data means, including the time coefficient. At different times, different goods will appear in the Aladdin card position.

2. Regional Factors

If you search for women's clothing for middle-aged and elderly people on Aicaigou, it may no longer be displayed when you search the next day. Of course, the probability of Aladdin card display being on the screen is not 100%. It is based on big data to calculate the quality of all related products and screen out high-quality products.

Then, the product’s shipping location (company location) is easier to display if it is the buyer’s local area or surrounding cities. Region is one of the key factors affecting display. If the cities surrounding the product's place of production are the upstream and downstream cities of the product, the product's display will be more advantageous.

3. Product Quality Factors

The last one is the only one that business owners can control and it also accounts for the highest percentage of display factors.

As long as the product information is complete enough, it will greatly enhance the display.

industry

This is very easy to understand. A correct and eye-catching product industry determines the conversion rate of customers' precise searches.

Product Title

Create an attractive title.

1. The title must contain a clear product name and be relevant to the product itself;

2. It is strictly forbidden to pile up words or use too many regional words in the title;

3. There can be one space in the title, but no meaningless symbols;

4. Do not add invalid words such as "how much", "how", "what", phone number, email, company name or any other contact information in the title.

The high quality level of the pictures also greatly affects the display of the products. Among similar products, the higher the quality of the product image, the clearer and without watermarks, the larger the display volume will be compared with other products.

Product main picture: 800*800 pixels, 1:1 ratio, 3~5 pictures.

property

You need to fill in at least 6 to 10 items, and complete the product parameters such as specifications, models, performance, etc. as detailed as possible.

price

I would also like to remind you that the display volume of products with the correct price range is much higher than the click-through rate of products with "price negotiable" ~ Therefore, it is recommended that you fill in the information based on the actual price of the product.

We can see that after the product release is standardized, the display volume of the company's store will increase greatly, and the number of views and visitors will steadily increase.

After releasing the products, members of Baidu Ai Procurement can also adjust their products in real time based on the latest statistical data in the background. Only long-term maintenance can promote the lasting effect of Baidu Ai Procurement!