The latest guide to APP listing in 2021

The latest guide to APP listing in 2021

After the APP is developed, the final operation is to put it on the application market so that it can be known by more users. Different mobile phones have different application market requirements. The author of this article gives examples of several common application markets. Let’s take a look at their listing requirements and share them with you.

I found that the information on the Internet is not so complete, and a lot of it is outdated and no longer applicable. Based on the updated rules and practical experience of each application market, I re-examined the materials needed to prepare the download package. This article gives a basic introduction to app store release.

Traffic concentration is becoming more and more obvious. Unless it is a small market with special resource support, general applications can be sent to Huawei, Xiaomi, vivo, oppo, Meizu, pp assistant/wandoujia, app treasure, and Baidu mobile markets.

The following is a detailed introduction to the materials required for each application release.

1. App Store

Developer login address: https://open.qq.com/login/

  • Application icon requirements: size 512*512, size within 200K, PNG format, use rectangular icon
  • Application icon: size 16×16, less than 20K, PNG format image
  • Screenshot requirements: Please upload 2-5 screenshots (keep the same size). Each image should not exceed 1M. 480*800 pixels are recommended. JPG, PNG formats.
  • One sentence introduction: 5-15 Chinese characters
  • Application description: 60-500 words
  • Introduction video: Tencent Video, created
  • Qualification materials:

1. Test account (for apps with login function, you need to submit a testable account password)

2. A color copy of the business license (write the date of use for registering a Tencent Mobile Open Platform developer account + submission date)

3. (Within the APP) Privacy permission screenshot display (must include home page pop-up window + permanent entry page)

4. Fill in the privacy policy content

5. Software copyright proof

6. Electronic Copyright Certificate

2. 360 Mobile Assistant

Developer login address: http://dev.360.cn/

  • Application icon requirements: The application icon must be consistent with the icon in the installation package. Size: 512*512PX, corner radius: 70PX, image format: PNG.
  • Screenshot requirements: Please upload 4-5 screenshots (keep the same size), JPG and PNG formats are supported. Screenshot size requirement: no less than 800*480 (480*800), a single image cannot exceed 3M. Please remove the top notification bar in the screenshot.
  • One sentence introduction: within 13 words
  • Application description: 50-1500 words
  • Privacy Policy Website
  • New version features: 10-400 characters, please introduce the current application version and updated content to users.
  • Qualification materials:

1. Screenshot of the filing system website (with official seal)

2. Listing Commitment

3. Copy of business license (with official seal)

4. Test account (for apps with login function, you need to submit a testable account password)

3. Baidu Mobile Development Platform

Developer login address: http://app.baidu.com/index

  • Application icon requirements: Please upload an icon in PNG format, size: 512 x 512 px, size: less than 800KB, rounded corner icon
  • Screenshot requirements: Please upload images in JPG or PNG format, minimum size: 800 X480 px, single image less than 1M.
  • One sentence introduction: 10-30 words
  • Application description: 50-500 words; must fill in the application type, function and other related introduction
  • Privacy Policy Website
  • New version features: within 500 words
  • Qualification materials:

1. Screenshot of the filing system website (with official seal)

2. Test account (for apps with login function, you need to submit a testable account password)

3. Listing Commitment

4. Xiaomi App Store

Developer login address: https://dev.mi.com/console/

  • The application icon must be 512 x 512 in png format.
  • Screenshot requirements: 1080*1920, larger than 5M. 4-5 screenshots
  • Version name:
  • Developer Name: Company Name
  • Keywords: The number of keywords cannot exceed 8, and the length of a single keyword cannot exceed 10 characters.
  • One sentence introduction: within 17 words
  • Privacy Policy Website
  • Qualification materials:

1. Screenshot of the filing system website (with official seal)

2. Test account (for apps with login function, you need to submit a testable account password)

3. Listing Commitment

4. Software copyright certificate

5. Electronic Copyright Certificate

5. OPPO Development Platform

Developer login address: https://open.oppomobile.com/

  • Application icon requirements: The application icon must be consistent with the icon in the installation package. Size: 512*512px, Image format: PNG, less than 1M
  • Screenshot requirements: Please upload 3-5 screenshots, supporting JPG and PNG formats. Screenshot size requirement: 1080*1920, a single image cannot exceed 1M.
  • One-sentence introduction: no more than 15 characters, without any punctuation and spaces, briefly describing the product's features and selling points.
  • Application Description
  • Privacy Policy Website
  • Permission Description:
  • New version features: no less than 5 characters
  • Qualification materials:

1. Electronic Copyright Certificate

2. OPPO Commitment Letter

3. Test account (for apps with login function, you need to submit a testable account password)

4. Software copyright certificate

VIVO Open Platform

Developer login address: https://dev.vivo.com.cn/

  • Application icon requirements: (support jpg/png format, the size must be equal to the width, no less than 256*256 and no more than 512*512, within 50k, only rectangular icons are supported,
  • Screenshot requirements: (Please upload 3-5 clear screenshots. The size should be 480*800 vertical, in jpg/png format. Each image should be the same size, and a single image should not exceed 2MB)
  • One sentence introduction:
  • Application description: 50-1000 words
  • New version features: 5-200 words, fill in the new version update introduction
  • Qualification materials:

1. PDF version of the privacy policy, no larger than 10M;

2. VIVO Commitment Letter

3. If your application belongs to the category of news, live broadcast, P2P lending, etc., please refer to the special application qualification specifications to submit the corresponding qualifications

5. Please provide the Electronic Copyright Certificate

7. Huawei AppGallery

Developer login address: http://developer.huawei.com/consumer/cn

  • Application icon requirements: The icon must be square. Size: within 2MB; Dimensions: 216*216px; Format: PNG, WEBP.
  • Screenshot requirements: 3~5 screenshots must be uploaded. Size: within 2MB; Dimensions: 450*800px; Format: PNG, JPG, JPEG, WEBP.
  • One sentence introduction: 80 words or less
  • Application description: within 8000 words
  • New version features: within 500 words
  • Qualification materials: Please upload the application copyright certificate or agency certificate. JPG, PNG, and BMP formats are supported. The maximum size of a single image cannot exceed 4MB.

8. Alibaba Application Distribution Platform (Wandoujia/PP Assistant)

Developer login address: http://open.uc.cn/

  • Application icon requirements: Please upload an icon in PNG format, with a transparent background and rounded corners. The recommended upload resolution is 512px*512px (minimum 256px*256px)
  • Screenshot requirements: Please upload at least 4 screenshots, support jpg or png format, iOS app screenshots are not allowed, the resolution should not be less than 480*800 or 800*480
  • One-sentence introduction: In 8 words or less, briefly describe the product’s features and selling points.
  • Application description: A paragraph describing your product, within 1,000 Chinese characters, with good segmentation and no links allowed
  • New version features: List several features of the product, use serial numbers, wrap lines, and limit to 1,000 Chinese characters
  • Qualification materials:

1. Screenshot of the filing system website (with official seal)

2. Test account (for apps with login function, you need to submit a testable account password)

3. Listing Commitment

4. Software copyright certificate

5. Electronic Copyright Certificate

9. Flyme Meizu Platform

Developer login address: http://open.flyme.cn/

  • Application icon requirements: size 512×512, PNG format, less than 1M
  • Screenshot requirements: 1080 x 1920
  • One sentence introduction: Recommendation should not exceed 14 words
  • App description: 50-1500 words, no third-party app market name
  • Keywords: A single keyword should not exceed 7 Chinese characters. Multiple keywords must be separated by spaces. The word count is limited to 100 words.
  • New version features: Version description is limited to 1500 words

The above are all compiled by myself, welcome to leave a message for communication.

Author: Xu Jianghai

Source: Xu Jianghai

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