How to distinguish true and false weights and judge the actual weight of a website?

For SEO optimizers, the most basic optimization is on-site optimization and the other is off-site optimization. The main thing about off-site optimization is exchanging friendly links or purchasing some high-authority links. However, some people use some cheating methods to deceive other people's links (switch to high-authority websites), making it difficult for some people to distinguish. So how to distinguish between true and false weights and how to judge the actual weight of a website? Let's learn about it with Dongguan SEO Feng Chao!

How to distinguish true and false weights and judge the actual weight of a website?

1. Look at the age of the website domain name. Generally, the older the website, the more credible it is.

2. See if there is any obvious long-tail word stretching weight.

3. Check whether there are any common industry keywords on Baidu’s homepage. For example, in the SEO industry, check whether the word SEO is on the homepage; in the SEM industry, check whether the word SEM is on the homepage.

4. Look at the ranking of the article page.

To sum up, the authenticity of judging a website's Baidu weight is greatly improved, so that when choosing advertising cooperation and other cooperation, you can find the most suitable advertising cooperation website with the highest cost-effectiveness. The purpose of writing this article is not to criticize the shortcomings of webmaster tools. On the contrary, webmaster tools do provide us with too many conveniences. It’s just that sometimes they give some opportunistic people an opportunity to take advantage of them. This article is written to let everyone be more cautious and pay more attention when choosing a cooperative website.