In recent years, self-media has been booming, and Toutiao has always been the leader in self-media. However, with the continuous development of self-media, other Internet companies have also begun to create their own self-media platforms. Today I will tell you about Baijiahao, which has undergone several large-scale adjustments and generous subsidies. Many self-media people have joined Baijiahao. Today I will take you to get to know another main force of the self-media platform: Baijiahao! The practical guide to Baijiahao will help you earn tens of thousands of yuan a month by doing self-media! Baijiahao has received everyone's attention since the beginning of registration, after all, it is a platform under Baidu. There is no shortage of traffic or advertisers. Therefore, people are very generous to self-media people. It is very common for an article on Baijiahao to earn hundreds or thousands of yuan. Baijiahao has been launched for more than a year and the platform has basically become perfect. If you want to make money through self-media, then Baijiahao will be a good choice. Having said so much, how does Baijiahao make money specifically? 1. The first thing is registration. I really don’t want to talk about registration. It is very simple, but one thing to note is that many friends will encounter registration failures. Most of the reasons are: the account signature does not match the location. If you don't know how to do this, you can refer to other people's accounts to see how they write. Imitate it yourself. 2. Become a novice user on Baijiahao and enable advertising revenue Accounts that have been registered for more than 7 days and have a Baijiahao Index ≥ 500 can actively apply for manual review, which will then focus on evaluating the quality of the account's articles and approve the best ones. Which factors are the key to determining the Baijiahao Index? The first three are not difficult to understand. That’s easy, so I’ll talk about the last two: user love and content quality. So how does Baijiahao judge user preferences and content quality? First: Open rate of content Second: the time users stay on the article content. Third: User engagement (likes, reposts, comments, favorites) How to increase open rate? Then we need to work hard on the title and topic. There seem to be only two reasons why we click in to read when we use these browsing software. Title and picture, these must be these two factors. There is a lot of knowledge in writing titles. Let me teach you how to write a title that will become a hit in three minutes. The ABC three-paragraph title in the article is still very practical, but please note that novices should remember not to exaggerate when choosing a title. Increase user retention time If you want to increase the user's stay time, you can increase the content of the article appropriately. When you are a novice, it is recommended that you write articles of about 1,000 words, and then add 6 high-definition pictures. Of course, the article should not contain too much nonsense, so as to attract users to read on. How to increase interaction between authors and users? The prerequisite is that the content of your article is of high quality. Only high-quality content can bring value to users. People will interact with you, no matter which platform you are on. In addition to high-quality content, another point is to leave foreshadowing in the content. On the one hand, it attracts readers to continue browsing, and on the other hand, it triggers readers' resonance. After doing these two aspects well, we also need to add inducements at the end of the article to encourage users to interact with you. What do you think about this incident? If it were you, what would you choose when faced with such a thing? Wait... Throw out some controversial questions, and there's a good chance that the comments in the comment section will be more interesting than your article. Through these three methods, we can gradually stimulate readers and induce them to comment, like and collect. In this way, the system will consider your article to be a high-quality article and will never give more recommendations. Follow the above method and update every day. The Baijiahao index will grow very quickly and can generally become positive within two weeks. It is particularly important to note that the conversion is subject to manual review, so the content of the article must be well controlled and the verticality of the content field must be ensured. 3. It is not difficult to get through the novice period, but the difficult part is persistence. Many self-media people begin to feel that they are no longer capable of doing well, or that the field they have chosen is no longer viable, after persisting in posting articles for a few weeks. It’s not that the field is not good enough, it’s that you are not good enough. It’s not just about running your own media, you need to adjust your mindset in many things. What is most lacking is often not the ability to make money, but patience. In the early stages, we all need to explore on our own and become familiar with the platform's rules, skills, etc. ... and have our own set of methods, so that we can really make money, which is the only way to grow. After three years of working in self-media, I have summarized some operating skills of Baijiahao and shared them with you. I hope it will be helpful to you. If you want to know more about self-media knowledge, you can continue to follow me. If you have any questions and want to learn about self-media, you can add my WeChat: 18673936764. I can teach you how to operate self-media and make profits. |
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