1. Two weeks ago, I encountered an interesting thing. Someone came up to me and asked me a question -"Lao Huang, where do you think the bottom line for creating content should be?"I was a little confused for a moment, so I asked, "What does that mean?"The man hesitated and said, "Well, let me think about it. So, let me ask you this question in a different way. What do you think of accounts like ' Mimeng '?"I was speechless for a moment. Of course, I asked him questions in the end. How I answered this question will be revealed at the end of this article.2.Yesterday, Mimi Meng became popular again.This time, of course, it was because of her article. She wrote an article titled "The workplace doesn't believe in tears, go home and cry if you want to", which once again went viral on WeChat Moments.Maybe many people have read this article. To put it simply, the main idea of this article is:Mimi Meng had an intern who needed to run downstairs five or six times a day to pick up her takeout - if Teacher Mimi Meng was not exaggerating, that's what she said - so one day this intern called his parents in the bathroom to complain, saying that after all he had graduated from college and didn't want to come here for an internship just to pick up takeout every day. Unfortunately, this was heard by Teacher Mi Meng who was using the toilet, so she went back to the office and had a chat with the intern, telling him roughly:
The boss's time is valuable and should not be used for chores.
All newcomers should accept that you have to start by running errands and doing odd jobs. There is no job that is not unfair.
The workplace is never a warm big family. Don't expect anyone to teach you. No one has any obligation to guide you. Don’t yearn for the company to give you warmth. Giving you a salary is warmth in itself.
The workplace is cruel. It doesn’t matter how hard you work, it only matters your achievements. Those guys who have spent a long, long time working but have no results are all idiots.
If the first point above is still acceptable to the public, the following three points are controversial. Especially when Mimi Meng just tells you that you deserve it, you should start as a handyman, and you have the ability to speak with your awesome performance, but she doesn't tell you specifically how to be awesome.So, as expected, this afternoon, I was once again bombarded with various articles that were quarreling with Mimi Meng.In fact, "Mimeng" has always been an interesting and controversial subject in the self-media circle. On the one hand, many people flock to her, envy the fact that each of her WeChat articles has hundreds of thousands or even millions of readers, and regard her as an idol; on the other hand, countless people are disgusted with her, thinking that she has "unhealthy values" and keeps spewing out "toxic chicken soup." After counting, it seems that there are at least dozens of people in the circle who have cursed Mimi Meng.So, how should we view and evaluate Mimi Meng?3.To be honest, I don’t read Mimi Meng very much, so I just randomly flipped through some of her articles.Then, after a short while, I actually found something interesting. For example, she published an article on December 16, 2015, titled "As a boss, I cried after get off work again today."In this article, she wrote about how she and her employees get along happily and the company is like a big family. She mentioned:Sometimes I wonder, can’t I just be like a normal boss, scolding my employees, losing my temper, and ordering people around? . .Damn it, I'll die if I'm more aggressive.But every time I try to act cool, pretend, or act tough, I fail within one minute. . . .Forget it, I'll just be myself.I have always felt that dignity is not created by the posture you strike. But whether you can win people over with your virtue.I just convinced others by being a coward.It's this group of employees who never have to spend a minute trying to please me.They never have to spend a minute thinking about office politics.So they can invest every minute and every second into improving their professional skills.So they are willing to work hard for what they love.Um, isn’t today’s article still talking about how the boss’s time is valuable and he shouldn’t do chores like picking up takeout, how it’s natural for newcomers to accept orders from their boss, and how the workplace is definitely not a warm big family? Why do I feel there is such a big gap between the two articles?Then, I saw another article titled "I won't compromise with this fucking world." In this article, she wrote:If you are struggling in your heart, not knowing whether to be a gangster or an upright person, please remember that every life is destined to change the world....Throughout your life, you have to live for something other than money.Well, let’s take a look at the original text of yesterday’s article “The Workplace Doesn’t Believe in Tears” -Another most common grievance is being scolded by your boss. The coolest example I’ve ever heard of was in a celebrity’s studio, where an intern was scolded by his boss and angrily taught his boss a lesson.At that time, her boss criticized her design for being too rustic, the colors were not strong enough, and it was not recognizable, so she asked her to revise it.She lost her temper.She said, "Why do you speak so harshly and directly? It really affects my mood! You can obviously say that you did a great job in this and that and it will be perfect only if you make some small changes, then I will happily make the changes..."The boss also got angry and said, "I pay you a salary, not for you to teach me the art of speaking. If you want to do it, do it. If not, get out!"The intern said, just get out.So she left.That's awesome.Learn from her, as long as your bank card balance is higher than 20 million.If not, then let me tell you what the workplace is.It is normal to be scolded in the workplace, and it is also normal for your boss to speak directly - the most important thing here is efficiency.When I see these two paragraphs, I always imagine, if Mimi Meng’s intern wanted to jump up and fight with Teacher Mimi Meng for the reasons of “I will not compromise with this fucked up world” and “I have to live for something other than money all my life”, what would Teacher Mimi Meng say?Of course, in addition to this, Teacher Mimi Meng also has many classic popular articles, most of which encourage independent women of the new era not to worry about love. Almost every one of them expresses certain specific strong emotions and opinions - although sometimes these opinions are not necessarily consistent and often arouse disgust from others.For example,In "Nirvana in Fire", Mei Changsu said that people will only be betrayed by friends, and enemies will never have the chance to "betray" or "sell out".When we love someone, we give him the right to hurt himself. When he abuses this right, that's when we are most hurt.Love may die, so never let love and marriage become your whole life. If love or marriage is 1/4 of your life, if it dies, you can still live well. If you have a career, hobbies, and friends, you can afford to lose. I said, the best love is the icing on the cake.Lowlifes have sensitive spots all over their bodies. If I have to consider their feelings, how can I still live a normal life?How does that saying come from? For a dung beetle, taking a shit is considered showing off your wealth to it!To see how much a man loves you, you need to see how much material he has given you.If being kind means indulging idiots like you, I would rather be vicious all my life.If I hadn’t been heartbroken, I wouldn’t have known I could live such a good life.But whenever we girls complain or grumble, boys will never cooperate and will always lecture us on a bunch of truths. All I need now is for you to support me and give me some sense!Of course, Teacher Mi Meng also said that any relationship that can be hurt by money is not a true relationship;I also said, girl, you have nothing, yet you still do it;It is also said that love is a matter of time and place, but love cannot be superstitious about love at first sight, and one must also work hard to make oneself interesting;He also said, girl, why do you resign so capriciously? How can you feel at ease with being poor?…4.Okay, let’s get back to talking about the content.I think that when creating content, one must pursue influence, but on the road to pursuing influence, there are usually two states.First, treat your content as a form of thinking, expression, and output, and encourage readers to think and communicate together, trying to provide value through a lot of your own real thinking and observations, and gain influence through continuous value output;The second is to treat content as a means and technique to influence, mobilize, and even manipulate your readers' emotions, states, and even minds, and gain influence by manipulating readers' emotions to a certain extent.In fact, it is difficult to say which one is better - after all, everyone wants to make money in the end, and it is difficult for a content creator who cannot make money to have real dignity.But, I still clearly don’t like the latter.The logic is simple - I just simply think that if a person's emotions and state can be manipulated by others like a puppet, I think it is quite scary and sad.If that's the case, I think maybe he or she might as well watch the popular entertainment program at 7 o'clock every night. After all, although that program has a routine, it won't repeatedly change and tease your poor, unstable values, leaving you at a loss in the end.Let’s get back to the question at the beginning - what do I think of accounts like “Mimeng”?My answer is: "It has a reason to exist and it will definitely have its audience. But unfortunately, I don't like it."5.It just so happened that I saw this passage on a friend’s public account tonight. I think it’s quite appropriate to send it to Mi Meng and those big accounts who have torn Mi Meng to pieces without leaving any room for them:"In the new media environment, we write too many extreme opinions in order to gain readership, but in reality this is often not the case. I hope everyone can share this."
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