Flowers of Evil Comics: How to do SEO for your personal website? What are the precautions?

There is no big difference in the methods of doing SEO for your own website or company website. In other words, if it is search engine optimization, the methods are very similar, but they differ in key points. A long time ago, there was a saying that external links are king and content is dominant. This saying is outdated. According to the current search engine ranking standards, one more factor must be considered, that is, user behavior.

How can I do SEO well on my own website? Based on my work experience, everyone can do it well. The necessary conditions are whether there are appropriate optimization methods, strict team execution, and the concept of hiring people for the long term. However, most of the friends who are engaged in SEO will encounter various difficulties in the process of website optimization. The final result is that the expected effect of website SEO is either not great, or it takes a long time, or it lacks the expected effect, or even goes against the expected effect.

Relatively speaking, the keyword competitiveness of your own website is not much, the difficulty of optimization is lower, and it is easier to optimize.

How can I do a good job of SEO for my website? Related suggestions include but are not limited to:

1: Server domain name related. For the website domain name, it is recommended to use an old domain name with high quality, and the network server needs to be fast and stable.

2: Website security settings. The unique security system is beneficial to website SEO. Security is also one of the aspects of keyword ranking. It is necessary to make further security settings for the website, in other words, to prevent the website from being hacked.

3: Website speed optimization. Speed ​​can affect user behavior, user behavior can affect ranking. According to methods such as MIP transformation, it seems very necessary to know the opening speed of the web search website. How to improve the opening speed of the website is a difficult problem and a difficult problem to be solved.

4: Detailed website optimization settings. In short, detailed optimization includes but is not limited to the full use of Baidu webmaster tools, https transformation based on security considerations, mip transformation based on speed considerations, Baidu Baijiahao website page transformation based on mobile rankings, as well as basic code optimization, reasonable keyword layout, website internal opening system, website internal update system, 404 website page settings, 301 automatic jump settings, robots settings, etc. (there are also many operation points that are not listed here one by one).

5: Website content infrastructure projects. There are many points in the content infrastructure projects. The specific content is to organize the content that users search for.

6: Website external link construction. A lot of external links means a lot of online votes. A lot of online votes means the improvement of the website's credibility. The effect is self-evident.

7: Promotion methods. User behavior can seriously damage keyword rankings, which is the most difficult to deal with. Friends who want to grasp it can sign up for SEO training and learn, so that you can learn in time.

In short, the optimization direction of your own website SEO and other types of website optimization is always the same, but there are certain differences in the key links. What determines the key points? That is the keyword competitiveness specifications and the final input-output ratio of the website.