Douyin is a very well-known short video platform. In addition to posting short videos on Douyin, you can also broadcast live on Douyin to sell goods. During Douyin live broadcasts, the anchor can also receive gifts from fans. How much commission can the anchor earn from gifts? There are currently three ways of profit sharing: for individual Douyin anchors, the profit share is 30%; for those who join an A-level or B-level guild, the profit share is around 30%-40%; and if you join a top-level S-level guild, the profit share is the highest, which can reach 40%-55%. Generally speaking, the higher the level of the union, the higher the threshold and the stricter the regulations. Ten thousand sound waves can be exchanged for 1,000 RMB. Where to watch? 1. Open TikTok, click on Me, click on the three-horizontal icon, and click on Wallet. 2. Click My Assets. 3. Click My Income to view your earnings. How much does the anchor really earn? The host’s income mainly comes from commissions, in addition to appearance fees, endorsement fees, etc. "It depends on the specific provisions of the contract." The high income from live streaming of goods by anchors has also attracted many celebrities to "join". Liu Tao, Zhang Yuqi and others have become live streaming experts. Even Shu Chang, who is always low-key in many people's impression, has recently joined the live streaming craze. However, compared with the high income of the top anchors, the income of the bottom anchors can be said to be polarized. On the recruitment platform, the monthly salary of most e-commerce anchor-related recruitments ranges from several thousand to more than ten thousand. Industry insiders have also said that the data on the sales of many anchors is very "watered down". "How much was sold and how much was actually earned, there are a lot of word games involved." The end result is that more and more traffic is concentrated on the top anchors, and small and medium-sized anchors have to pay for traffic in order to survive, eventually falling into a vicious circle. As we all know, the proportion range of Douyin anchors' gift income will vary depending on the level of guild membership. However, if you are a Douyin anchor who sells products, you should pay more attention to everyone. If you sell more products, your income will naturally be higher. |
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