Show you how to master advanced CP operation routines!

In 2015, I have been troubled by APP promotion and operation . No matter whether it was the promotion of the latest application or the latest game , it was a sudden blow that made me a little overwhelmed. In the Internet circle, the CP operation methods are similar. The devil is one foot high and the road is ten feet higher. The difference lies in the details. In 2016, can you get out of the maze-like APP promotion and operation circle!

CP is to provide users with convenient and practical value, and operation is to let users see the value of CP. The two are interconnected, and ultimately it is to attract and retain users. This is CP operation.

1. Operate and create content, push, participate and interact, and encourage users to create high-quality content.

Case: The most popular game royal picture recently

2. Various online channels: novels, movies, download sites, application markets , etc.

What needs attention is some of the recommended content. The specific location should be more conspicuous and closer to the front. The traffic at these locations must be very good, and the APP download package can be matched into them.

Novel site case: UC Browser

3. Effective users: stimulate them, fully introduce the purpose, and use data analysis to demonstrate the core value.

Active users: improve health, considerate help, community atmosphere, upgrades and updates, content, functions, spending money, etc., provide good services and add more value.

APP promotion is a huge market. How can we get a piece of the pie? To analyze the audience of an APP and provide users with more convenient services, enough content and gameplay need to be presented to users little by little. The second is operational positioning marketing . CPA Home has a lot of rich CP and channel resource information, all of which are free recommendations. The second is paid advertising, including regular banners that are pinned to the top in red.