Jilin SEO Training: What are the methods of Baidu promotion? What methods can SEO use?

There are many SEO methods to meet the needs of different industries and different companies, so everyone can choose the network promotion method that suits them:

1. Search promotion: Baidu search promotion is a paid utility network promotion and is a part of Baidu promotion. Every day, SEO Internet users conduct tens of millions of searches on Baidu, some of which clearly express a certain business intention, that is, to buy products, find service providers, or want to know the basic information of products/services. At the same time, companies that provide these products/services are also looking for the advantages of Baidu's wide-ranging purpose, paid results, and flexible management methods. SEO can display Baidu searches to a large number of netizens for free, but only pays marketing fees for potential users' visits. Compared with other promotional methods, through continuous improvement, marketing investment can be controlled more flexibly, promotional plans can be adjusted quickly, and investment returns can be continuously improved.

2. Brand promotion: Baidu brand promotion is an Internet marketing and promotion service tailored to customer needs based on the Baidu search platform. When search users use the company's brand-related keywords to search, the company's promotions will appear in the first place on Baidu in the form of pictures and text, fully demonstrating the company's reality. Overall strength and brand image are an innovative marketing method for companies to effectively improve brand awareness and gain the attention of target customers.

3. Baidu information flow ads: Baidu information flow ads are displayed on Baidu Tieba, computer browsers, and mobile phones. Use Baidu Internet big data artificial intelligence technology to target groups, intentions, interests, scenarios, business circles, and Baidu Tieba, and prepare to analyze customer groups to push positive messages of your advertising to customers.

4. On-site marketing: In recent years, live broadcast platforms have become very popular. The live broadcast platforms that vibrate and broadcast videos have generated astonishing traffic and become a marketing treasure. Many powerful marketing accounts have gained hundreds of thousands of fans overnight, and the traffic is very accurate. It is recommended that verticals try live broadcast marketing.

5. Communication tool marketing: Communication tool marketing can capture big names through the big Internet. Instant messaging now has a huge consumer base, such as QQ, WeChat, chat, etc., as well as some popular applications with chat function platforms, such as our popular Taobao, JD.com, Liji FM, driving test materials, and Hujiang Online School. This kind of platform brings together a large number of audiences. Companies can identify them based on the basic information and behavioral analysis of member registration, and push special marketing content to different consumer groups to achieve accurate positioning and delivery.

6. Soft article marketing: Soft article marketing is one of the top ten most effective promotion methods of SEO Internet marketing, and it is also the most popular promotion method for small and medium-sized enterprises. We integrate the advantages of the brand, the brand's audience, the brand's reputation, the industry's precise long-tail words, etc., and by writing high-quality original soft texts, our SEO can package the brand and build the brand, which can achieve a surge in traffic in one fell swoop.