180 courses on in-depth practice of short videos on Douyin

Course Overview

This is a set of in-depth practical courses on Douyin short videos that you can use after listening! The first round of this course, which consisted of 40 lessons, took two months to record. However, we gave up directly because we were not satisfied with the production. We contacted users again, added a lot of real cases, and spent another three months to add 140 lessons, for a total of 180 lessons, with a total duration of 8 hours and 15 minutes. "No nonsense", every lesson is the essence, don't waste your every second, it is recommended to study repeatedly.

Target Group

No matter how many detours you have taken before, this will be the last short video course you buy. It is a direct one-step, super system. After watching it, you will gain far more than the price of the course.
This course has more than 100,000 words of audio-visual lessons, and its quality is higher than the 4999 courses. It is not comparable to the messy materials of the 499 courses. Many of the viewpoints I talk about are different from others. The 180 lessons cover more than a dozen chapters, from understanding Tik Tok to the differences between short video platforms, algorithms, content, shooting, publishing, breaking the broadcast and increasing fans, misunderstandings of newcomers, etc. This set of 180 courses is enough to solve all your problems. You don't need other courses. You can watch them on your mobile phone or computer, with no time limit or number of times.

Course Catalog

1. Self-introduction and course catalogue

2.1: Prologue - The Origin of Tik Tok

3.1: Prologue - Differences between short video platforms

4.1: Prologue - What is a short video

5. One: Prologue - Explosive Opportunity! We must hurry up and make TikTok

6.1: Prologue - Tik Tok is the biggest opportunity for ordinary people

7.1: Prologue - Empowerment through short videos

8.1: Prologue - Localization opportunities for ordinary people

9.1: Prologue - The Current Status of Short Videos

10.1: Prologue - the underlying logic of communication

11.1: Prologue - Concept of Marketing Method

12.1: Introduction - Common Questions

13.2: Preparation - Registration

14.2: Preparation - Account Maintenance

15.2: Preparation - Double Label

16.2: Preparation - Building an integrated account

17. Preparation - Read widely

18.2: Preparation - Understanding the Community Convention

19.2: Preparation - Commonly used production tools

20. Preparation - Commonly used website creation

21. Preparation - Make good use of data analysis

22. Preparation - Thinking about how to monetize

23. Part 2: Preparation - How to start without any talent

24.2: Preparation - Basic Operations

25. Preparation - Finding good materials

26. Preparation - Find inspiration

27. Preparation - Keep a record

28. Preparation - Newbie Mistakes

29. Three: Algorithm - How does the algorithm recommend

30. Three: Algorithm - Distribution using algorithm

31. Three: Algorithm - Algorithm Recommendation Cycle

32. Three: Algorithm - Content Review Process under Algorithm

33. Three: Algorithm - Using Algorithm for Cold Start

34. Three: Algorithms - Leveraging Algorithms

35. Three: Algorithm - What does algorithm recommendation rely on?

36. Three: Algorithms - Forget Yourself and Embrace Algorithms

37. Three: Algorithm - How to find your fans?

38. Three: Algorithms - The Importance of Indicators

39. Three: Algorithm - How to become famous quickly

40. Three: Algorithm - How important is the replicability under the algorithm?

41. Three: Algorithms - Mutual following, mutual likes and inflated traffic under algorithms

42. Three: Algorithm - Traffic Pool under Algorithm

43. Three: Algorithm - How to create invisible weight

44. Three: Algorithm - Keyword search of algorithm

45. Three: Algorithms - Using Algorithms to Catch Up with Popularity

46. ​​Three: Algorithm - various indicators under the algorithm

47. Three: Algorithms - Misconceptions of Algorithms

48. Four: Positioning - What is effective positioning?

49. Four: Positioning - Who are you?

50. Four: Positioning - giving life to the account (IP)

51. Four: Positioning - How to achieve differentiation

52. Four: Positioning - vertical positioning

53. Four: Positioning - Positioning table

54. Four: Positioning - Discover your strengths and create advantages

55. Four: Positioning - mining accurate fans

56. Four: Positioning - Refined positioning

57. Four: Positioning - Stylized Setting

58. Four: Positioning - Consistent Tonality

59. Four: Positioning - Misunderstandings of Positioning

60. Five: Content - What is good content?

61. Five: Content - the magic of copywriting

62. Five: Content - Mastering User Thinking

63. Five: Content - Content division at different stages of the account

64. Five: Content - Emotional content

65. Five: Content - Food Content

66. Five: Content - Fitness content

67. Five: Content - Funny content

68. Five: Content - oral content

69. Five: Content - Financial Content

70. Five: Content - Photography content

71. Five: Content - Localization Business

72. Five: Content - the temperament of content

73. Five: Content - Video content

74. Five: Content - the magic of reversal

75. Five: Content - Master the Golden 1 Second Rule

76. Five: Content - Good Creativity

77. Five: Content - Stable and sustainable updates

78. Five: Content - Good content, low fan conversion rate

79. Five: Content - How to touch the heart

80. Five: Content - Memorable Points and Slogans

81. Five: Content - Copying, plagiarism and imitation

82. Five: Content - 1+3 Principle Output Method

83. Five: Content - Content Tone

84. Five: Content - Exploiting Human Nature

85. Five: Content - Master the routine

86. Five: Content - Why some ordinary videos can also become hot searches

87. Five: Content - The importance and differences of background music under different contents

88. Five: Content - Original Original Original

89. Five: Content - Make the copy warm

90. Five: Content - the difference between maintaining old fans and attracting new fans

91. Five: Content - Length of content

92. Five: Content - How to create controversy

93. Five: Content - Create content depth

94. Five: Content - Make the work unique

95. Five: Content - Building a library for content

96. Five: Content - Establish a topic library for content

97. Five: Content - Misconceptions about content

98. Six: Competition - How to find benchmark accounts

99. Six: Competition - From data analysis

100. Six: Competition - How to find popular videos

101. Six: Competition - Understanding Copywriting Structure

102. Six: Competition - How to break it down and put it into a good title

103. Six: Competition - Putting different content into copywriting

104. Six: Competition - How to effectively learn from your opponents

105. Six: Competition - How to effectively imitate your competitors

106. Six: Competition - Analyzing the Misunderstandings of Competitors

107. VII: Shooting - Requirements for shooting equipment

108. Seven: Shooting - Basic video operations

109. Seven: Shooting - One-shot editing method for oral broadcasting

110. Seven: Shooting - What is the focus of shooting?

111. Seven: Shooting - the sense of camera during oral broadcast

112. Seven: Photography - Fonts and typography

113. Seven: Shooting - Rhythm is important

114. Seven: Photography - Use props wisely

115. VII: Shooting - Reasonable use of special effects and transitions

116. VII: Photography - Misunderstandings of Photography

117. Eight: Release - How to release videos

118. Eight: Release - Find the right topic

119. Eight: Release - Make good use of topics

120. Eight: Release - Huge differences in release time

121. Eight: Release - Choice of Cover

122. Eight: Release - @TikTok Assistant's help

123. Eight: Release - @Dou + The importance of assistants

124. Eight: Release - Release at a fixed time to get twice the result with half the effort

125. Eight: Release - Misunderstandings of Release

126. IX: Broken broadcast and increased followers - the essence of broken broadcast

127. 9: Breaking the broadcast and increasing the number of fans - why the traffic is getting smaller and smaller

128. 9: Breaking the broadcast and increasing fans - Targeting the audience

129. 9: Breaking the broadcast and increasing the number of fans - more fans are not necessarily better

130. 9: Breaking the broadcast and increasing fans - Finding the pain points

131. 9: Breaking the broadcast and increasing the number of fans - reasons for attention

132. 9: Breaking the broadcast and increasing fans - How to break through 500 broadcasts

133. 9: Breaking the broadcast and increasing fans - the logic of creating good video data

134. 9: Breaking the broadcast and increasing the number of fans - making good use of the curiosity

135. Nine: Breaking the broadcast and increasing fans - creating a good impression

136. 9: Breaking the broadcast and increasing fans - implanting engines into the video

137. 9: Breaking the broadcast and increasing the number of fans - the importance of labels

138. 9: Broken broadcast and increased fans - no traffic after account transformation

139. IX: Breaking the broadcast volume and increasing the number of fans - the impact of blue V on the broadcast volume

140. IX: Breaking the broadcast volume and increasing the number of fans - the impact of the product attributes on the broadcast volume

141. 9: Breaking the broadcast and increasing the number of fans - the misunderstanding of breaking the broadcast and increasing the number of fans

142. Ten: Usage of Dou+ - The Essence of Dou+

143. 10: How to use Dou+ - Cold start

144. Ten: How to use Dou+ - the importance of data matching

145. 10: How to use Dou+ - Quickly tag

146. Ten: How to use Dou+ - Traffic pool breakthrough method

147. Ten: How to use Dou+ - Restart the recommended cycle bug

148. Ten: How to use Dou+ - the relationship between natural traffic and Dou+

149. 10: Usage of Dou+ - Misunderstandings of Dou+

150. XI: Risks - How to avoid minefields

151. Eleven: Risks - Content Violations

152. Eleven: Risk - Detection content violation

153. Eleven: Risks - Conditions for flow control

154. Eleven: Risk-How to determine low weight

155. Eleven: Risks - the persistence of copying and plagiarism

156. Eleven: Risk - Negative Values

157. Eleven: Risk - The influence of the picture

158. XI: Risks - Understanding the real-time orientation of the platform

159. Eleven: Risks - Comment Area Management

160. XI: Risk - Misconceptions about Risk

161. Twelve: Monetization - Current Monetization Methods

162. Twelve: Monetization - the logic of offline merchants

163. Twelve: Monetization - the difference between display windows, yellow bags and yellow cars

164. Twelve: Realization - Realization through Product Bringing

165. Twelve: Monetization - Community Monetization

166. Twelve: Monetization - Rewards and Monetization

167. Twelve: Monetization - Resource Monetization (Building a small platform under a large platform)

168. Twelve: Monetization - Misunderstandings of Monetization

169. Thirteen: Small method - how to pin the comment area to the top

170. Thirteen: Small method - view playback data

171. Thirteen: Small method - check the video release time

172. Thirteen: Small method - check the fan structure

173. Thirteen: Small Methods - Editing Video Collection

174. Thirteen: Small method - multiple sub-accounts manage the same Douyin

175. Thirteen: Small Methods - Methods for Writing Storyboard Structure

176. Thirteen: Small Methods - Fifty Title Templates

177. Thirteen: Small method - changing the title of the video twice after it is released can help it become popular again

178. Thinking - The biggest obstacle for newcomers to short videos

179. Thinking - My Thinking

180. See you next time - words I want to give to newbies