The 10 most common questions for beginners learning SEO

Before reading this article, novice SEOs can review the 10 most common problems for novices learning SEO.

Question 1

How to check if your website is indexed by search engines

By directly entering the Site command in Baidu or Google, for example, to check the inclusion of SEOWHY, just enter: site:seowhy.com in Baidu or Google;

site:seowhy.com (without www) checks the inclusion of all second-level domain names;

site:www.seowhy.com, only the inclusion information under the domain name www.seowhy.com is checked, excluding ask.seowhy.com.

If you find that site:www.seowhy.com has more indexes than site:seowhy.com, it is a problem with the search engine and will return to normal after a period of time.

Question 2

How to Check Your Website's Ranking on Search Engines

Method 1: Select the keywords of your website. For example, the keyword of SEOWHY is SEO. Then directly enter SEO in the search engine, and then search for your website page by page.

Method 2: You can use search tools to find it.

Question 3

How to check the search volume of target keywords and long-tail keywords in Baidu?

Method 1: Baidu Index query index.baidu.com

Method 2: Google Index Query https://adwords.google.com/select/KeywordToolExternal

Question 4

Why can’t the website ranking be improved?

Website ranking needs to undergo systematic SEO optimization to be ranked, and not every website can have a good ranking. Here you need to consider the website's optimization, time, scale, keyword popularity, competitor situation, etc.

A website must be properly optimized to have a good ranking, but it does not mean that it will definitely rank first after optimization. Ranking is a competitive process. If someone does better than you, he will be ranked ahead of you. If you do better than him, you will rank ahead of him.

So how do you do it well? On the one hand, from the user's perspective, you have to make your website better than others; on the other hand, you have to read and study this tutorial systematically, know how to express yourself better, and let the search engines better understand your website, so as to rank you better.

In a sense, SEO can be said to be a study of the nature of search engines and then catering to their preferences.

Question 5

What is the most important thing in search engine rankings?

Factors that affect search engine rankings include: the presence of target keywords or long-tail keywords in the title, keyword density in the content, on-site anchor text, and external link resources.

Question 6

How to query external link resources?

Method 1: We recommend using http://www.opensiteexplorer.org/ to search. For example, enter http://www.seowhy.com to search for SEOWHY’s external links.

Method 2: Enter link on Baidu and Google.

Question 7

When is the best time to submit your website to search engines?

It is recommended to submit the website to the search engine after the website structure is fixed. If you use open source programs to build the website, divide it into one or two categories and submit it to the search engine after publishing two or three articles.

Next, you need to publish content one after another and prepare anchor text.

Question 8

Does the domain name of a website have an impact on the ranking of the website? For example, is .org better than .com?

Yes, in the beginning, .gov is for government organizations, .edu is for schools, and .org is for organizations, and these will have certain advantages in rankings.

As for .com, .cn, .com.cn, etc., the impact is not significant. If you want to create a better website, try to register a .com. Because this is in line with everyone's website usage habits.

Question 9

What are the pros and cons of static and dynamic website URL addresses?

A dynamic URL is generally a URL with a question mark, technically speaking, a URL with parameters. In terms of inclusion, dynamic and static URLs have little impact. But in terms of ranking, static URLs have an advantage. Especially for Google English, it is very important to include keywords in the URL.

Most open source programs have static generation and pseudo-static functions. However, for various independently developed corporate websites, if you want to make the URL static, you need technical support from the website program to develop a static code and generate a static page or pseudo-static.

Question 10

How to implement 301 redirect?

1. The virtual host is implemented on the IDC service provider website, such as Alibaba Cloud.

2. Cloud server is implemented by cloud helper or pagoda.

3. If you are using the SEO Souwai 6 system, this can be automatically achieved in the system.