The secret to quickly improving website rankings? Principles + operations + Q&A, all here!

The secret to quickly improving website rankings? Principles + operations + Q&A, all here!

1. Principle

The three core steps of SEO are: website building, inclusion, and ranking. Intelligent optimization works on this critical last step: quickly improving rankings.

There are currently two methods on the market: contracting and simulating real people.

The first type of packet sending is to send a fake data packet to the search engine. The information contained in this data packet is "A user has visited my website", which achieves the purpose of increasing traffic.

The second type of simulation is that the program simulates real users searching for keywords corresponding to the website, then finding the location of the website and visiting the website.

The biggest disadvantage of packet sending is that such fake data packets are easy to be discovered and thus punished by search engines. In recent years, Baidu has successively launched algorithms to combat packet sending (such as the Thunder Algorithm).

The second form is external search, which simulates real users. Thousands of IP addresses from all over the country visit randomly, and the access time is also random. At the same time, they stay at the website for about one minute after the visit. It is more realistic than the packet sending method, so it cannot be hit by search engines at present and is very safe.

2. Optimization Techniques

The method of setting tasks is actually to set the URL, keywords, and daily optimization times.

1. Website

Just optimize the homepage of the website, and the system will automatically optimize the top-ranked URLs of the website (if the internal pages are ranked high, the internal pages will be optimized first).

If there are individual important internal pages that you want to optimize, you can also add them to the task manually.

2. Keywords

There are three types of keywords that can be optimized: core words, brand words, and long-tail words.

(1) Brand words

The brand word is the company name or product name of our company. For example, for a company that makes excavators, the brand words could be "Lanxiang Excavator Company", "T-800 Excavator", etc.

(2) Core words
The core words are the products or businesses common to the industry, such as "excavator". Competition for core words is often fierce, and the [Index] is an indicator that reflects the intensity of competition for the keyword (which can be viewed using webmaster tools). If the core word index reaches more than 100, it means that the competition is fierce.

(3) Long-tail keywords

Long-tail words are words related to core words and are extensions of core words. For example, if the core word I want is "excavator", then the long-tail words are "which excavator is the best", "excavator training", "excavator manufacturer", etc.

Long tail words have the following two characteristics:

①Less competition. Taking the excavator industry as an example, the competition for core words such as "excavator" is very fierce. There are many large companies in the industry, and it is difficult to compete directly with them on core words. The competition for segmented long-tail keywords is less, and the rankings can be relatively higher.

② More accurately meet user needs. For example, a company that makes excavators may optimize one of its long-tail keywords as "which company has the best excavator technology" and rank it on the homepage. If the user happens to search "which company has the best excavator technology" on Baidu, this website and keywords will immediately come into view, which will obviously make the user feel that "this is the website I want", increasing user favorability and trust.

Technique 1: Use a large number of long-tail words to drive core words (it is best to pair 1 core word with more than 10 long-tail words). As mentioned above, competition for core words is often fierce. It is unrealistic to expect that you can quickly optimize by setting only a few core word tasks. Therefore, when optimizing core words, you need to optimize a large number of corresponding long-tail words as an aid. After a large number of long-tail words are ranked, they can bring traffic to the website and increase its weight, thereby allowing the core words to better improve their ranking.

Tip 2: Add 30 words to a website every 3 days . Add 30 words for the first time (the first 30 in the one-click analysis list), and then add another 30 words three days later (the rest in the one-click analysis list), and so on. (Be careful not to add 100 words at once, because the website traffic will suddenly increase and you will be discovered)

3. Daily optimization times

The optimization technique for the number of times is [fewer times]. For the first addition, just set it to 3 times. Don’t rush to get results and optimize dozens of times a day. If a keyword suddenly has such a large amount of traffic, it will be easy to be discovered and it will be dangerous.

① Long-tail words: The first time you add a word, add it 3 times . You can add it 5 times later. It is not recommended to add more than 5 times.

②Core words: The first overtime is unified as 3 times, and then it is observed every 5 days . If the ranking rises, it is added 5 times; if the ranking remains unchanged or decreases, the number of times remains unchanged. (You can click the [Hosting] button on the right side of the task list, and the system will automatically adjust the number of times according to this rule)

Based on the above [keywords] and [number of times], we can summarize the optimization techniques: [More words, fewer times] - 1. Add as many words as possible, and use a large number of long-tail words to drive the core words. 2. The number of daily optimization times does not need to be too many. Being too impatient may lead to being discovered.

3. Operation method

1. Automatically add optimization tasks

First-time users are strongly recommended to use this method first.

After completing the purchase on the homepage, click the [Auto Add Task] button at the top of the page.

Enter the domain name in the input box and click [One-click Analysis] to quickly analyze the keywords that are suitable for adding. Then check the box in front of the serial number to add tasks in batches (you can also click the top box to select all).

2. Manually add tasks

If there are any words you want to add, you can click the button [Manually add task] at the top of the page to add custom words.

Try to add words ranked within the top 100, the effect will be better. If there are words ranked outside the top 100, click [Use Now] and select Baidu 100+ optimization mode (other modes cannot optimize words outside the top 100).

If you are not sure whether your ranking is within the top 100, please click the [Check Baidu Ranking] button on the page.

3. View ongoing tasks

Click [Optimize Tasks] to view the task list.

The search box in the task list can be used to search for specified keywords. [Initial Ranking] is the ranking when the task is just added, [New Ranking] is the latest ranking (if you have any questions about the ranking, you can also use the external ranking query tool to view it), [Change] is the change from the initial ranking to the latest ranking (click to adjust the sorting method, which can be adjusted in descending and ascending order), click on the [Daily Optimization Times] of each task to adjust the number, click the green [Online] to switch to pause status, and click [View] to observe the ranking and time of each optimization.

4. Observe the task situation

After adding a task, you can click the [Smart Diagnosis] button in the upper right corner to view any errors or exceptions in the task and corresponding suggestions; you can also click [Quick Ranking Weekly Report] to view the overall changes in the rankings last week.

4. Frequently Asked Questions

Is it formal? Is it reliable?

In the field of SEO, especially intelligent optimization, there are good and bad companies. There are many small companies, and none of them are formal. Users in the group often report that they were cheated by certain intelligent optimization merchants. Many intelligent optimization merchants will put up advertisements on some large websites, which are flashing and say "guaranteed to be on the homepage in seven days". Most of them are not very reliable. Just like when you are sick, you go to a regular tertiary hospital, which is more reliable than some small clinics' "folk prescriptions" and "magic drugs". Souwai Friends Link is a sub-product of Souwai Company. Its founder, Mr. Fu Wei, has been teaching in the industry for many years and has many students all over the world. Souwai Q&A Forum, Souwai.com, etc. are all well-known websites in the industry and are definitely trustworthy to consumers.

Is it safe?

Absolutely safe. Souwai intelligent optimization uses the method of simulating real people visiting the website for optimization. Dozens of IP nodes across the country are randomly visited and stay for about one minute after the visit. The optimization tasks assigned daily are completed randomly within 24 hours. As long as the daily optimization times are not set too many, it will never be discovered, and there is no possibility of demotion or being K!

How much does it cost? How much is it per day?

The charging model is based on the number of optimizations. It costs two cents for each optimization. You can set how many keywords your website optimizes and how many times each word is optimized. So it is difficult to say how much it costs per day. It depends on your individual situation.

How much does it cost to be on the homepage?

There is no guarantee that every word will be on the homepage. Souwaiyoulian never makes random promises, nor will it deceive users before consumption. However, you can indeed see an increase in rankings within three or four days, and you can see other users’ data in the [Successful Cases] module (you can search your industry to see if any of your peers are using it). If you find it ineffective, you can get a full refund at any time

Is it a bit expensive to recharge 200 yuan at a time?

It costs two cents for each optimization. If one word is optimized three times a day, and 10 words are optimized in a week, it is only 4 yuan, which is actually not expensive. You can also take a look at the successful case module, which contains real-time data retrieved from the database. In the two columns on the far right, you can see [Total Time] and [Total Cost]. Basically, the cost of each word to be on the homepage is no more than one cent.

Can we only optimize words ranked within the top 100? Can we also optimize words that are not ranked?

It can also be done for rankings beyond the top 100, please see the tutorial "New Feature: Ranking 100+ Keyword Optimization" for details.

Is it true that only long-tail words can be used and no big words can be optimized?

No, the principle and significance of long-tail words have been introduced at the beginning of the article. It just means that a large number of long-tail words drive the optimization of core words together. Big words and core words can also be optimized by adding tasks in the same way.

After adding a task, why do both [Initial Arrangement] and [New Arrangement] show "Getting"? Did the task fail to be added?

The task is proceeding normally. When you just add the task, you may not get the ranking yet. Just wait for three or four hours. Don't be anxious. Just put it aside after adding the task.

I will only focus on those core keywords. Is it okay for me to only optimize these?

It is not recommended to optimize only a few tasks. You should use a large number of long-tail words to drive the core words to achieve the effect of improving the overall authority of the entire website. The specific principle is introduced at the beginning of the article.

Want to try it out first and only add three or four words, but find that the effect seems average?

As with the previous question, the suggestion is to add more long-tail words, and also to be patient and wait. Some users have the misunderstanding that if they optimize dozens of times a day, their rankings will soar the day after tomorrow. In fact, this is not very realistic and is also very dangerous.

What should I do if my ranking drops out of 100+? Is my website banned?

The ranking displayed as 100+ is often not really 100+. Most of the time it is a case of off-site ranking. For details, please see the tutorial "Ranking suddenly becomes 100+? Don't move, don't panic! ”, or you can use the ranking tool to manually check to see if the ranking is really over 100.

What should I do if my ranking drops?

It is normal for the ranking to drop by a few places or for a few words to drop slightly. Generally speaking, for a website with more than 100 words, less than 10% of the words will drop, and each word will drop by a few places. But dropping a few places actually has little impact. Frankly speaking, what difference does it make from 73rd to 79th? And the remaining 80 to 90 percent are increasing, so the overall effect is still very good.

If you want to restore the ranking, you don’t need to adjust the optimization times. You just need to add 5-10 core long-tail words related to the main word to optimize at the same time as an auxiliary. Generally, the ranking will be restored in about a week.

Will the ranking drop if it is not used after being on the homepage?

No, don't worry. There is no such thing as "dependency". Once you are on the homepage, you can get traffic from real users. After stabilizing for a period of time, cancel the optimization and you can still maintain your ranking (don't delete the task all at once. You can reduce the number of optimizations every three days and slowly reduce it to 0)

Can the mobile version be optimized?

Yes, please refer to the tutorial "How to optimize mobile keywords? 》

There are not more than a hundred words in one-click analysis, only a dozen or twenty. How many words should be added for the first time?

If there are not many ranked words, you can add them all at once.

Can a new website be ranked quickly?

It is not recommended to use quick ranking for a new website immediately, because the foundation of a new website is generally not very good. It is easy to be hit if you use quick ranking rashly at this time. It is recommended to use quick ranking after it has been included for more than 30-40 times. For details, see the article "How to Optimize the Ranking of a New Website"

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