Introduction to QQ browser advertising styles and material specifications!

The mobile QQ browser relies on Tencent's social big data and combines in-depth analysis of user browsing interest preferences to present an immersive native advertising experience to users. Your ads will mainly appear in news feeds, content detail pages, and local promotion ads.

QQ browser advertising styles mainly include: QQ browser immersive video stream advertising, QQ browser video pause large image advertising, QQ browser information stream advertising

1. QQ Browser Immersive Video Stream Ads

Videos are played in full screen, maximizing sensory stimulation and minimizing external interference

Display location: QQ browser - click on the video to enter the floating video scene - floating video information flow

Material specification: picture and text, 640*330px, 30K

Sales method: exposure scheduling, click bidding

Daily impressions: 3 million

2. QQ browser video pause large picture ads

Exclusive user attention and strong exposure

Display location: QQ browser - click to play video - video pause page

Material Specifications:
1. Graphics, 1280*720px, 100K; copy, within 25 words
2. Video, 16:9, 1280×720, 200Mb, 5-180s

Sales method: exposure scheduling, exposure bidding

Daily impressions: 200 million

3. QQ Browser Information Stream Advertising

High-quality information flow native display environment, ads are naturally integrated into the information context, and brand information is efficiently conveyed

Display location: QQ browser-Homepage/top tab-News flow

Material Specifications:

Sales method: exposure bidding, click bidding

Daily impressions: 230 million

Additional functions: Accurately target the target audience in the city, business district, or even within 10 kilometers of the store

4. QQ Browser Splash Screen Ads

Strong exposure, get the user's attention first

Display location: Displayed when QQ browser is started

Material Specifications:

Sales method: Billing by display time/Exposure scheduling

Daily impressions: 50 million

5. QQ browser search direct ads

200 million+ daily search volume, SEM attribute channels, accurately reaching user needs.

Display location: QQ browser - search box - enter the brand name

Material specification: picture and text, 640*960px, 30K Text: within 25 words

Sales method: Exposure scheduling/click bidding

Daily impressions: 30 million